From The Blog
Featured articles
08 Nov 2022
3 ways to boost your brand’s tone of voice
Tessa Parry-Wingfield suggestions for simple ways for getting your business’s tone of voice just right
07 Nov 2022
Copywriters Survey 2023: What Should We Ask?
What should we ask copywriters in our next survey? You can add your suggestions in the comments section below.
ProCopywriters Blog
01 Nov 2022
How to write a manifesto for your business, with examples
What the hell is a business manifesto and how do you create one? Ben McKinney explains
31 Oct 2022
Cultivate: a new series of meetups for copywriters+
Cultivate: friendly, open, casual networking. It’s people in a pub, talking shop, getting to know each other and expanding our horizons.
26 Oct 2022
How to define your tone of voice in 4 simple steps (even if you don’t know where to start)
Take the pain out of pinning down your brand’s tone of voice by following Jenny Wing’s easy-to-follow guide
25 Oct 2022
Want to write a bad email? Start like this
Laura Sands explains why an apology is a terrible way to kick off your emails
19 Oct 2022
The adjective that companies love to use when it comes to copy
Camilla Zajac explores the meaning of one of the words clients’ often use to describe the kind of copy they want
18 Oct 2022
CopyDeck: new tools for copywriters coming soon
Sign up for a notification when 400 sets of CopyDeck are made available to buy.
15 Oct 2022
10 tips for keeping corporate communications projects on track
Alison Harmer lists 10 ways to stop writing projects with multiple people involved from going awry
12 Oct 2022
Jo Watson takes a long, hard look at what she learned from delivering a talk as a newbie speaker at CopyCon 2019
12 Oct 2022
5 reasons why your website copy isn’t generating leads
Vera Nesvadbova has a good idea why your website’s putting off potential clients
11 Oct 2022
8 creative branding elements that are as important as your logo
How do you create a comprehensive, and unified, brand identity that actually works? Hannah Cook explains
05 Oct 2022
Messaging Mastery: how to write to trigger emotion
Tessa Parry-Wingfield and Vanessa Cuddeford talk about how using emotion, as well as facts, can help you get your message across effectively
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