From The Blog
Featured articles
26 Jun 2012
Keep your writing natural, but remember that a ‘crude-oil worker’ and a ‘crude oil worker’ mean very different things.
ProCopywriters Blog
19 Jun 2012
We’re very pleased to launch the Professional Copywriters’ Network – a way for UK copywriters to network, build business and develop professionally.
14 Jun 2012
Addressing readers as a group, either explicitly or implicitly, can compromise your tone. Write for an individual instead.
10 Jun 2012
A foolproof way to get ideas for blog posts
Finding ideas for blog posts can be like panning for gold. But if you know how to make ideas collide, you’ll never run short of inspiration.
15 May 2012
Whatever your focus in terms of markets, channels or clients, there are certain traits you can’t live without as a copywriter. Here’s my take on what they are
08 May 2012
Do questions work in copywriting?
Thinking of using a question in your copywriting? Check our handy guide to the key types first.
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