Watch the Workshop Recording

Tone of Voice

Explore the importance and value of tone and voice when you are building a brand.

This one-hour workshop examines some well known brands and how they differentiate themselves by having a unique voice that can adopt different tones to suit different situations.

Originally delivered live to ProCopywriters members, the video recording is now available to watch. This is one of 80+ recordings available in your video library.

Please sign in – or sign-up – to watch the workshop now.

Hosted By

Tim Tucker

Copywriter & Trainer, 23 Digital

Tim is a content creator, marketing copywriter and content strategist based in London and Bristol. Tim works across all sectors, including B2C, B2B, charities and public organisations.

Presented by ProCopywriters

This session is one of 80+ workshops delivered live to ProCopywriters members.

Join ProCopywriters to watch this video and all the other recordings. You will also find dozens of recordings of past CopyCon conference talks. All free to watch (and rewatch) at your convenience.

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The ProCopywriters video library includes talks on…

Copywriting for Email Marketing
Introduction to Navigation Design
Storytelling for Copywriters
Search Engine Optimisation
Pitching with Confidence
Conversational Copywriting
Developing Speaking Skills
Dealing with Imposter Syndrome
Keyword Research
AI for Copywriters
Using Benefits and Features
Persuasive Language
Harnessing the Power of Emotion
Tone of Voice
Writing Subject Lines
Managing Clients and Colleagues
Improving Calls to Action (CTAs)
Social Media Copywriting

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