UK Copywriters Directory - Content strategy

  • PRO
    My name is Katie Thompson and I run Katie Lingo, which provides copywriting and content marketing services. I work with digital marketing agencies, SMEs and students. I trained with the National Council for the Training of Journalists and have experience on "both sides" of PR - pitching and writing. In 2020, I completed my Chartered Institute of Marketing Level 6 Diploma. I also have many years' experience in digital marketing agencies, so I can help with SEO, PPC, CRO and email marketing.

  • PRO
    Combining communication skills with a passion for business growth. I'm a rural economic development consultant as well as a copywriter, and I have specialist knowledge of the food and drink, tourism, land based industries and the green economy. Engaging product descriptions, appealing tourism descriptive copy and informed food and drink brand positioning are all writing strengths. I have a solid track record of securing industry award wins for my clients, and of writing successful funding applications. My approach is to work in partnership with clients to help them achieve their performance objectives. Based in south west Scotland I provide copywriting services to clients based in the UK and Ireland.

  • PRO
    Hello, I’m Al. I'm a writer, coach, strategist and speaker specialising in financial services and tech brands.

  • PRO
    I help brands find their voice, articulate their message and connect with their audience. Before becoming a freelancer, I was a (rather exacting) client. I used to be Head of Digital for some blue-chip brands, so ROI is never far from my mind as I put words through their paces. I’m fluent in all things digital, and I love collaborating with developers and designers to create content with impact. My side-hustle is sociolinguistics and my research is published in the journal Gender and Language. That means I’m just as happy conducting in-depth research and communicating complex ideas as I am writing killer UX copy. As a seasoned freelancer and contractor, I bring all my expertise and experience to each new project, whether that’s writing for a heritage brand or creating a launch strategy for a start-up.

  • PRO
    Hey, I’m Sally – a freelance content editor and copywriter, working across food, drink, interiors, wellbeing, health, travel, beauty and fashion. I can help you with editorial content strategy, brand storytelling and bringing messaging to life across digital and print formats, including websites, blogs, e-commerce, email newsletters, CRM, paid-social campaigns and magazines. MY STORY I’m based in Brighton, England, and after working in London for many years, now offer freelance support for creative agencies, brands, start-ups and solopreneurs. I originally trained as a magazine journalist at Cardiff University (NCTJ qualified) and for the last decade I've been an editor at leading London content marketing agencies, specialising in B2C lifestyle content for the UK’s biggest retailers – including Tesco, Marks & Spencer, Boots, Asda, George and Holland & Barrett. I also have extensive experience working for consumer publications, internal comms and B2B titles for the drinks, restaurant and hospitality industries. My services include copywriting, editorial, ideation, blog posts, content strategy, tone of voice, managing CMS, feature writing and sub editing. Think of me as your mini content team – someone who’s experienced, good to work with and makes your work life easier! Learn more about my work with the portfolio link below or drop me a message. Portfolio link: https://sallyshorehome.myportfolio.com Email: hellosallyshore@gmail.com

  • PRO
    Whatever you’re selling, you need to stand out. Yeah, you could grow a mohawk, start a church choir, or slap your logo on a blimp. But nothing has more pulling power than the written word. That’s where I come in. Head down, sleeves up, I write copy that does the business for your business. Like a seagull nosediving for a cone of chips, you’ll be impossible to resist. Here's how I can help: ✅website copywriting ✅brochure copywriting ✅blog writing ✅tone of voice ✅email copywriting ✅social media content Get in touch today (before your competition find me). 📩 hello@coastalcopy.co.uk 📞 01273 458 557 🖱️coastalcopy.co.uk “Tom took the time to really understand our products and wider strategy, which meant he executed our vision exceptionally. He's been a pleasure to work with and I'd recommend him to anyone.” ~ Abigail Drake, Senior Global Product Manager at Vodafone “Tom is our go-to copywriter whenever we need words. Put simply, he delivers every time.” ~ Matt Chambers, Owner of Madison Solutions “Tom took the time to really understand our business which culminated in spot-on copy that truly reflects our culture, ethos and personality. I have no hesitation in recommending him.” ~Noel Preston, Managing Partner at Preston Insurance Brokers

  • PRO
    I'm a senior copywriter and literary editor specialising in the arts and creative industries - which is just a fancy way of saying that I write the good stuff for creatives. Affectionately known as the Word Whisperer by my clients, you can call on me for original and persuasive website content, email campaigns, blogs and marketing content. WARNING: I DO NOT use robots to create copy. So, if you're in need of unique copy that sounds as if it was created by a human, then I'm your girl and I'd love a chance to discuss your project needs.

  • PRO
    Hello! I’m Lindsey, otherwise known as Wordy Bird, I’m an experienced freelance copywriter with a background in B2B and professional services. As you might expect from the name, I absolutely love words and what they can achieve. I love the way they can inform, persuade, convince, inspire and encourage. But more than that, I’m fascinated by the psychology behind the words. I enjoy the challenge of trying to find the right words that will motivate someone to buy your product or service. I’ve worked for a wide range of clients in various sectors including financial planning, accountancy, mortgages, marketing, IT and telecoms, charities, education and the arts.But I’ve also written about pond dye so this Wordy Bird isn’t one for being pigeon-holed. The type of projects I usually take on include: - Blog creation - Mailers, adverts - Content Strategy - Case studies, client stories - Brochures, guides - Straplines - Video scripts - Press releases - Email campaigns, newsletters - Landing pages, website copy. - Tone of voice But whatever the format, I’m here to create copy that will engage your audience and make them sit up and notice. It would be great to find the right words for your business. Take a look at my website for more details and do get in touch for a chat.

  • PRO

  • PRO
    I'm a freelance copywriter on a mission to make pensions, investment and finance more interesting and engaging for ordinary people. Hire me to write clear, compelling plain English content that helps people understand more about pensions, investment and finance in general, and make better decisions about their lives. I spent 19 years as a copywriter with the Aon UK Communication Practice. I’ve written more pension newsletters than I could shake a stick at - including summary funding statements - as well as letters, emails, websites, booklets, presentations, video scripts, business pitches and award entries. I’ve worked on a lot of highly personalised items such as benefit statements. More recently I've worked on a lot of online communications, including a website to help people plan and prepare for their retirement. My experience covers all flavours of DB and DC pensions including communications from trustee boards and employers. Here's a selection of the subjects I deal with. DC investment education Pension scams Pensions and tax GMP reconciliation and equalisation DB-to-DC change consultations Changing RPI increases to CPI In recent years I developed a set of communications for explaining liability management offers such as pension increase exchange and enhanced transfer. When I'm not writing about pensions, my interests include: singing and acting with a couple of local am-dram societies, singing in a church choir, running, swimming, skiing, sampling as many different craft beers as possible and attempting to grow fruit and vegetables with varying degrees of success.

  • PRO
    I'm an experienced and effective B2B copywriter and content strategist, providing actionable content to both brands and agencies. I have experience in providing content strategy and market research, and write content for on and offline purposes, including website copy, blog posts, case studies, white papers, press releases, marketing collateral, sales battlecards, campaign content and email newsletters. I can provide desk-based research, keyword research, site audits, style guidelines, customer personas and SEO copywriting, and have worked with global brands on ABM planning and content creation. Brand clients have included Tessella, London Women's Clinic, London Egg Bank, Florence and The Virtual Forge. Agency clients have included Hut-3, 1973 Ltd, Mindshare, Oxford Content Company where I've worked on content for UiPath, Pure Storage, Box, Zebra, Yocova, 101 Ways, Saga, Gallagher, Hiscox and many more. With over twenty years’ experience working in an online environment, I've been involved in running the web front end of several major organisations such as Dell, T-Mobile and Vodafone, and have years of experience in dealing with and understanding the needs of senior stakeholders. I have very solid ecommerce experience and understands the commercial drivers behind running large-scale B2C and B2B operations. I work remotely for a number of different clients and am equally happy working alone or as part of a virtual team, regularly juggling multiple projects on tight deadlines.

  • PRO
    Currently booking SEO & Copywriting projects for w/c 9th October 2023 SEO consultant and B2B copywriter offering Search Engine Optimisation and SEO copywriting services. This means that not only do I understand B2B copywriting, I understand how to make it sell to your customers and also do well in Google and other search engines. I started promoting businesses in 1992. I started promoting websites in 1994. Before the days of Google, when you could submit your website to a search engine, go have a cuppa, and come back to see where you were listed. Things have changed since then. SEO copywriting is now about more than just titles of blog posts and keywords on a page. A good SEO copywriter needs to know about keyword research, technical SEO, structuring a website, and more. SEO is still my first love, fickle mistress though she is, alongside the non-technical things that make it work: content writing, SEO copy, Social Media and blogging for business. I’ve optimised company websites for recruiters, other copywriters, psychometric assessment companies, telesales organisations, web design agencies and more. I’ve written SEO optimised copy for industries as far apart as factory flooring and hazardous area engineering. From app development companies to social media marketers. From scientific testing to toy manufacturing. Recent SEO & copywriting projects include: ➡ A business awards website ➡ A recruitment training website ➡ A toy testing laboratory ➡ A factory floor manufacturer ➡ A Sharia Law banking app ➡ A Social Media company ➡ A Research and Development Tax company ➡ A GPT (Get Paid To) community website ➡ Numerous clients for a copywriting agency ➡ An online training website ➡ A Ghostwritten biography I can help you with ➡ SEO (Search Engine Optimisation) ➡ Website copy ➡ Business Blogging ➡ Social Media Posts ➡ Social Media Profiles ➡ Ghost-written articles or eBooks ➡ Book editing & Proofreading ➡ Knowledgebase ‘how-to’ documents My first website visits of the day are SEMrush and Google Search Console – research and statistics are my lifeblood and you’ll often find me generating graphs and Excel sheets to prove a point! In my personal life I am a mother and grandmother, dog owner, gardener and veg grower, and I love an Oxford comma… If you think you’d like to work with me, please get in touch on 07749 378907 / nikki@nikki-pilkington.com Or, connect with me on LinkedIn or Twitter.

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Member spotlight

young woman with sunglasses on smiling against picturesque waterfallsSarah Vordermeier

“Fill your time and inspiration board with conferences, podcasts and reading. These will always give you confidence, connections with peers and a glimpse of what thought leadership looks like.”

James McCann-Ellerington

“Find out what you like writing about and go all-in.”

Hannah Rose

“I am at my best in the morning, so I try to schedule all creative tasks before lunch. If I’m struggling in the morning, I use the classic strategies of changing where I’m working from, taking a break, or exercising in the hope of a Eureka moment.”

Declan Morton, Copywriter.Declan Morton

“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”

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