UK Copywriters Directory - Content strategy

  • PRO
    I'm a freelance copywriter and marketer in North East England (near Newcastle upon Tyne). I've been writing professionally for 20 years and can turn a mish-mash of information into copy that’s clear and persuasive. Over the years I’ve written on behalf of economists, historians and professors. I’ve made complex data understandable and I’ve told stories that entice and intrigue. I have won awards from the Chartered Institute of PR, the Worshipful Company of Marketors, the Northern Marketing Awards and the Chartered Institute of Marketing. Most of my current work is for clients in the public sector and for arts and cultural venues. I can help you with: • Blog posts • Ghost writing • Annual reports • Press releases • Leaflets and brochures • Social media content • Case studies • Newsletters Outside of the office, I’m – very, very slowly – learning to speak Spanish and Japanese.

  • PRO
    Creative copywriter for B2B, B2C and DTC, with industries including: Financial Services; Fashion and Retail; DIY, Homes and Interiors; Manufacturing; Travel; Recruitment. Have a project in mind or know someone who does? Email sarah@shesawriter.co.uk. ________ Have you ever known what you want to say, but not quite how to say it? Maybe you have a clear idea but don’t have the time to spend tapping away at a keyboard? Or perhaps you’re looking for a fresh perspective on your existing copy? It sounds like you need a copywriter – and that’s where I come in. My name is Sarah Mullaney. I'm a Midlands-based freelance copywriter and content marketer who truly loves crafting the written word. I’ll help you get the most out of your communications so you can better convey your offering, stand out from your competitors and retain your loyal customers. Because clever copy doesn't just get people talking – it inspires action too. With an instinctive knowledge of how to write engaging copy, I’ll find the words to inform and educate your target audience, boost brand awareness and convert leads into paying customers. They’ll be carefully crafted in your brand’s unique tone of voice and proofread for peace of mind. Writing services Digital Copywriting – SEO-optimised websites, landing pages, blogs, e-guides and whitepapers, product descriptions, CRM email and newsletters, and social media captions Copywriting Audits – Enhance your brand’s writing with simple strategies and actionable insights on your vocabulary, messaging, tone of voice, marketing channels and more. Brand Positioning – Value statements, slogans and straplines, tone of voice Client testimonials “Sarah Mullaney is a freelance copywriter for Clear Treasury. I have commissioned many articles with Sarah and she is great to work with. Dedicated, thorough, and meticulous in her approach, she has produced some informative, content-rich and original articles that are performing really well for us. Thank you!” Kate Harmer, SEO and Content Manager at Clear Treasury “I recently had a copywriting brand positioning audit completed by Sarah, and it's blown me away. Sarah went into brilliant detail about what I was doing well, as well as what could be improved, as well as reviewing my copy against relevant competitors in the market. I'm now working on implementing the numerous suggestions Sarah has made, and I have no doubt they will improve not only my copy, but also my business moving forwards.” Jason Robertson, Director at Accountr “Sarah is remarkable for asking the right questions and getting her head round a brief, even when the subject matter is complex and/or niche. She has provided great support on a range of B2B copywriting projects.” Anna Gunning, Copywriter and Content Manager at Gunning Marketing You wouldn’t let someone with little to no experience do your dental work, rewire the electrics in your house or represent you in a court of law. So, when it comes to showcasing the way your business speaks to customers, you need a copywriter who knows what they’re doing – and that's where I come in. If you fancy a chat about your next project, feel free to drop me an email at sarah@shesawriter.co.uk.

  • PRO
    Senior copywriter at Cubaka, an award-winning social media agency.

  • PRO
    I’m a creative and conscientious copywriter who understands the power of words. I work with businesses and organisations that are seeking to do the right thing by people and planet, drawing on my extensive experience of sustainability, campaigning and engagement. I can help you to develop a strategy, find an authentic tone of voice and build the creative, compelling and clear communications that deliver the impact you’re looking for. I bring over 25 years’ communications experience from the public, charity and business sectors; mostly from The Co-op, where I was part of the pioneering ethics and sustainability teams for many years. I have a politics degree from Manchester University and a master’s degree in public relations. Outside of work, I’m mum to two teenage boys, dogmother to what could be the world’s largest cockapoo, and I live with my husband, Simon, near Ramsbottom, Greater Manchester. I love music, good food and the great outdoors. I’m a skilled listener, who takes a great interest in the world and its people. I’ll get to know you, your market and your audience to ensure that your communications are tailored, targeted and authentic. Whether you want to increase sales, raise awareness or arouse interest; educate, entertain or engage, together, we’ll find the approach and words that work for you and your people. Come and say halo.

  • PRO
    Has the digital marketing world got you feeling overwhelmed and lost in the maze? Take a big old breath, you can pause those butterflies now. This is where we get your marketing to feel smoother than that glass of Malbec at the end of an eight-day week. I’m Pip Christie, creator of purposeful words and websites for intentional small business owners just like you. I’m also a proud Londoner, a former digital nomad and a mild (*understatement*) coffee fan. But we’ll get to all that later. You’ve worked so hard to translate those ideas into products and services for those dreamy clients of yours. You tweaked and tweaked, and tweaked again. Until finally, you felt ready to send your small business out into the world, feeling more nervous than the day you dropped your four-year-old off for their first day at school. And… then you hit a hurdle. You realised you had to market the darn thing. Cue another 184 hours sat staring at a blank screen, just waiting for some words (any words), to appear on the page. Only to feel that the end result just didn’t do your business justice. The business that you’d worked so hard to build. *Oof* What if you had words to market your work that sounded like you, on a really good day? This is where I enter – notebook tucked under my arm, 90s pop playing on the stereo and a magic wand to free up your entire day… or, you know, we could just grab a coffee and hop on a video call. Either or. Let’s create a meaningful digital home for your business. With a front door that just beckons people inside, and cosy rooms where you can sit down with a virtual cuppa and really get to know your customers. I've worked as a Content Marketing Manager in London's fast-paced tech startup scene, I've led on digital communications at a national charity, and now I'm helping small business owners like you build *real* connections with their dream customers and clients.

  • PRO
    What have I worked on recently? >> An ecommerce email campaign that boosted sales by 80% >> Ongoing nurture emails for a small B2B business with consistently high open rates of 30-40%, creating an uplift in enquiries >> Conversion boosting sales pages and landing pages for a course creator >> An internal tone of voice project for a multi-national snacking company >> Top and mid-funnel engagement emails for a fast-growth US tech firm If you want to grow your business by turning more of your website visitors and email subscribers into sales and leads, let’s talk. I have a BSc from Birmingham Uni, more than fifteen years’ experience as a copywriter and a mind that’s both creative and analytical. You get copy that’s written using facts and customer data, rather than guesswork. It means I get into the heads of your customers and use that information to write website copy, emails, landing pages and entire funnels that connect with your audience, build relationships and win you more customers. I can advise on content strategy and “They Ask You Answer” style customer Q&As. I work with content writers who create engaging blog posts, articles, ebooks and case studies for my clients. These get used on websites and blogs, as guest posts, and shared on social media platforms. Are we a good fit? I work with growing businesses in the UK, the US, Canada and beyond. Clients tend to be B2B, SaaS or ecommerce companies. If you’re interested in working with me, drop me an email: lizpainter@commacomma.co.uk "Liz delivered fantastic emails ahead of schedule while acting like the pro she is the whole way. It's so great to know I've now got a talented SaaS email copywriter to trust with even the toughest offer and market." ~ Joanna Wiebe, CH Agency / Copy Hackers

  • PRO
    16 years' experience writing for clients across the sectors, all over the world, initially as a full-time agency employee and then - since 2015 - as a freelance writer and consultant. Diplomas in copywriting and creative writing. TOV specialist and business writing consultant, but versed in all aspects of persuasive and engaging writing for all audiences, on all channels. Also a musician, music lover, mountain-biker, motorcyclist and Manchester City fan. How's THAT for alliteration!

  • PRO
    I'm an inclusive and accessible copywriter and communication consultant. I help people use anti-racist, anti-sexist, anti-ableist (and more) language, and to make their writing and speaking more accessible.

  • PRO
    Struggling to show potential customers what's in it for them? Can't afford an in-house copywriter, but need someone who understands the nuances of finance and can hit the ground running? That's where I come in. Over the past 8+ years, I've worked with fintech businesses of all shapes and sizes — from startups to household names like Amazon, Microsoft, Barclays, and Wise. I'll help you find your voice, connect with the right people, and grow your fintech business. Interested? Let's talk

  • PRO
    I often describe myself as a thinker & wordist; which is really just a daft way of saying that I look at the bigger picture and my love of branding & marketing stems from a love of words. Scribbled Brands exists because I keep seeing start-ups and small businesses skipping/avoiding/not-caring-about the foundation of their brand. I've been marketing for 5 years, agency-side and in-house. During those years my experience stretches: 💡Thinking (about branding, product & strategy) Coming up with an informed opinion on how to win. 👨‍💻 👩‍💻 🎧 📖 📺 Content A fluffy word, it can mean many things. To me, content = blog posts, articles, videos, podcasts, social media posts and beyond. 🚀 Marketing Helping us better communicate what we do to the right audiences, at the right time, in the right place; the result = inbound growth. I've helped a multitude of businesses across a variety of sectors: ~ Construct appetising ad copy ~ Join the dots in their marketing strategy ~ Build a bank of better marketing messaging ~ ​Concoct copywriting for creative campaigns ~ Experiment with some A/B, multivariate or redirect testing ~ Paint a clearer picture of their website visitors and clients ~ Create and calenderise some scrumptious social media copy ~ Write scintillating service pages, scripts, lucrative landing pages & banging blog posts I've headed up an incredible team of contenteers (writers) and developed and trained them while working on product. Audiences have been subject to my voice at TEDx, the Department for International Trade, Experimentation Elite, Local & London-based universities, and others on top. I like to absorb knowledge and then dispense it. I'm also a 🧗‍♂️crap climber, 🏕️ wannabe adventurer, 🎮 part-time gamer,🏋️ fitness try-hard; share a birthday with Dwayne “The Rock” Johnson; hold a certificate for “Champion Welly Wanger”; love a good dystopian novel and am 1-inch shorter (in height) than the national average for males in the UK. There... that's everything I think.

  • PRO
    I am a marketing and business professional. I am a Director in the family paint manufacturing business as well as being a learning and development specialist of over 30 years. I have also worked extensively in the sport and leisure industries, including in Premier League Football and with the International Basketball Federation (FIBA). My specialisms are: Learning & Development Creation of Learning Materials Creation of Presentations Manufacturing Business Marketing and Promotion The Paint Industry Sport Leisure Disability

  • PRO
    Technical writer + SaaS copywriter. Chemically more caffeine than human. - Confluence - Microsoft Office - HTML - CSS Day to day, I write help documentation, whitepapers, blog posts, UI/UX microcopy and direct response for SaaS and individuals across a bunch of niches from insurance and internet marketing to fitness, real estate and more. In November 2017 I wrote the production notes for the action movie Hurricane Heist (directed by Fast & Furious' Rob Cohen), and a pizza maker manual. --- Since 2015, I've built a freelance career helping SaaS and others across the financial, IM, B2B and insurance industries optimise conversions and create educational and engaging content strategies. With a background in media production and archaeology, I have a sixth sense for the big picture and I can quickly get to grips with a wide range of software - from video and image editing software to ArcGIS and more. In 2021, I hope to learn the basics of a few programming languages. Want to work with me? I'd love to hear from you - especially if you have a clear idea of what you need, a great sense of humour, and an appreciation for fine GIFs and memes.

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Member spotlight

young woman with sunglasses on smiling against picturesque waterfallsSarah Vordermeier

“Fill your time and inspiration board with conferences, podcasts and reading. These will always give you confidence, connections with peers and a glimpse of what thought leadership looks like.”

James McCann-Ellerington

“Find out what you like writing about and go all-in.”

Hannah Rose

“I am at my best in the morning, so I try to schedule all creative tasks before lunch. If I’m struggling in the morning, I use the classic strategies of changing where I’m working from, taking a break, or exercising in the hope of a Eureka moment.”

Declan Morton, Copywriter.Declan Morton

“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”

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