Hi, I’m Abi, a UK-based writer, editor, entrepreneur and communications consultant. I help those driving positive change to communicate their vision in every medium – from concise web copy to in-depth white papers. My clients work in climate finance, green tech, renewable energy and sustainability. Here are some of the topics I cover and how I’m able to write about them: Policy & politics: MA in International Relations, focusing on International Law & Organisations and European Political Economy; writing for clients on global issues, from COP negotiations to EU reforms and US elections. Finance: writing for global investment firms, fintech startups, asset management companies and sustainable finance charities; topics include green investment, the circular economy, carbon markets and all those acronyms – ESG, TCFD, SDGs and SBTs. Law: 4 years as a researcher, writer, mentor and copyeditor for the UK, US and Global Guides at Chambers and Partners legal publishing. Science, nature, engineering and technology: writing for clients about climate change, carbon, rewilding, sustainable agriculture, food, water, renewable energy, fintech, climate tech, mobile apps, EVs and AI – an inexhaustible list. Behavioural change: writing for clients about recycling, reuse, climate resilience, consumer behaviour, strategies for CMOs, diversity and inclusion in the workplace. I'm a member of the Organisation for Responsible Businesses and insured with PolicyBee. Contact me: abi@abisiriandersen.com

I'm based near Edinburgh, Scotland, but work with people across the UK to build their own online presence. Here's 5 reasons you should trust me with your business: ​ Member of the Chartered Institute of Public Relations (MCIPR) I have an MA in Screenwriting from the Northern Film School, so understand how to tell your story I also have a BSc in Geology from the University of Edinburgh, so can...er...write about your rocks Over a decade of marketing & communications experience, including at Heriot-Watt University and the Royal Observatory, Edinburgh Experienced in working with startups, freelancers, performers and sole traders.​

When you’ve got something big to say, you need the right words to say it. But how do you find the right words when you’re stuck for time, ideas, or expertise? You give me a call. Hello! I’m Francesca, and I write copy for problem-solvers, world-changers, and do-gooders. 70% of consumers choose where to spend their money based on principles — they’re looking for ethical, sustainable, equitable businesses like yours. And what separates you — the genuine good guys — from all the businesses claiming to be the good guy? Copy that commands attention, cuts through the empty words, and gets you noticed. Book me to write it for you and I'll help you: Connect with socially-conscious customers Communicate your purpose Rise above the noise Whether you need something creative or corporate, sassy or serious, long form or short form, I’ll get your message across with clarity, accuracy and style — so you can impress your boss, make an impact, and smash your marketing KPIs. I can help you with: Website copy Email marketing and newsletters Blog and article writing Social media management Press releases Brochures and eBooks Print advertising Who do I work with? My back-catalogue is as varied as Bjork’s — though not as weird. Health. HR. Sewing machines. Travel. Tarot cards. Debit cards. Cakes. Quite literally, everything but kitchen sinks. But I do my best work when my clients’ purpose and values intersect with my own. When you do more than just sell stuff — you actively take on the big social, cultural and environmental challenges we face. If that sounds like you, let's work together. Sorry oil and gas, fast fashion and gambling — I’m not for you. So if you’re looking to make a social impact with copy that’s: Clear but not condescending Purposeful but not preachy Strong but not sanctimonious Pop an email to hello@francescalawson.com and let's chat. I can’t wait to meet you.

Based close to Chichester, I work with clients worldwide and within all types of industry sectors. From Varicose Vein Doctors to high-end Storage Companies and everything in between! I craft devilishly compelling copy and create content strategies that help businesses flourish online. I have extensive knowledge of writing copy that helps my clients climb search engine rankings organically while appealing to their target markets. I also create offline copy for print media. And have helped many clients put together successful award applications. I have sat on expert Social Media Panels at various seminars and presented on Content Marketing on behalf of the Nelson Tasman Business Trust, BNZ bank and The Collective South Coast Business Networking Group. I have also guested on many podcasts to discuss the use of Social Media and 'blogging' for business.

A curious creative thinker with 14 years of healthcare experience.

Decades of experience, zero assumptions.

Creative copy, content and communications that help global, national and regional organisations connect with their audiences. I've worked with leading brands across a range of industries, from financial services to energy to healthcare, on high-level projects covering marketing, PR, internal and change communications. If you're looking for an experienced communications expert to support your employee engagement initiative, change communications project, product marketing or PR campaign, I can help. To find out more about my work, please visit my website: www.everycomma.co.uk

Looking for clickable copy that converts? Every word counts when you're trying to reach potential customers through digital channels. You need to capture their attention, hook them and reel them in. Fast. Let me help. With over 25 years of experience in the communications industry, you'll be in safe, professional hands. I make it my business to know your business and produce insight-driven web copy the right people want to read. Plus, my brand-voice know-how will keep them coming back for more. But don’t take my word for it. Browse my portfolio and check out my website to see for yourself. And read what my clients have to say about me. After all, it’s their opinion that counts. Cut out the blah, bull and bunkum and make your words work. Contact me to find out how. Testimonials: “Charlotte’s helping us with our brand voice. She’s easy to work with, reliable, great at explaining things without using jargon and sticks to deadlines.“ Abby Penston, CEO, Focus Travel Partnership. “We’d run out of time and needed our monthly newsletter copy turned around fast. Charlotte was unflappable and efficient and just got on with the job. Her copy was on brief and on time. It also got results (an uplift in open rates)." Charles Wightman, Marketing Director, Bella Figura.

How can you make your co-operative difference stand out? By working with a copywriter with over 15 years' experience in co-operative comms, that's how. From spunky start ups to established businesses, I help co-operatives, charities, not for profits and member organisations get their voices not just heard but felt. I'm a freelance copywriter, based in Milton Keynes and specialising in web copy, content design and stakeholder communications. I've worked in communications, copywriting and marketing for over 18 years and freelanced for a wide range of well-known organisations including The Open University, The Midcounties Co-operative, One YMCA, Alzheimer's Society and the Institute of Chartered Accountants.

7 years of success in communication-based roles. Whether I’m creating a marketing campaign or a murder mystery (spoiler: it wasn’t the butler), I understand the impact of compelling copy. I love new challenges – in the past year alone, I’ve delivered a writing workshop at Ilkley Literature Fringe Festival, organised a conference focused on mental health and started learning British Sign Language. Experienced with: Website copy Social posts Product copy Blogging Writing workshops Proofreading Copy-editing Event copy Specialisms: Mental health & wellbeing Corporate social responsibility (CSR) Events

I help B2B companies figure out what to say, to whom, and in what order - so they can build a strong content brand, gain trust, and generate leads. *B2B technology* is my strong suit. ● Strategic positioning - I build a unique proposition for your company based on a thorough investigation of your product, your market, your competition, and your audience ● Marketing and messaging strategy - I define your key messages and a hierarchy for them ● Content planning - I build editorial calendars and content campaign plans: messaging, pieces, formats, nurture flows ● Copywriting - I’ve got over 10 years experience writing relevant, creative copy that gets read: ebooks, blog posts, infographics, animation scripts, slideshares, promo copy, ads, the works. ● Tone of voice - I can help you find your brand’s tone of voice and train your people to become better writers ● I work in two languages: English and German (ja, echt.) What I don’t do: ● I’m not a designer. I​ can’t draw, sketch, or design a website - but I have worked with print and digital designers throughout my career. I’m happy to bounce around ideas with yours. ● I’m not a growth marketer​ or marketing automation specialist, but have worked with some of the best. I’m eager to align with the person who runs your systems so we can get our goals straight and measure the wazoo out of our marketing. What I believe in: ● Defining your goals: A lot of marketing fails because the goals of a piece or campaign get muddled somewhere along the way. Let’s define our goals at the outset, then find a way to measure performance. It’s the only way we’ll be able to find out what sticks - and do more of that. ● Respecting your audience: B2B decision-makers are super-smart professionals who’ve been around the block. They smell drivel from a mile away, and they don’t want to feel they’re being sold to. That’s why the best marketing doesn’t feel like marketing - but is made of rock solid expertise and brings genuine value to your audience. ● A confident tone of voice: 98% percent of all B2B content is anaemic. I believe the only way for B2B companies to stand out is by sounding like human beings, daring to address the things that matter, and having some fun, too. ● Leading with why. We’re all sick of business “thought leaders” quoting Simon Sinek left and right, but he’s got a point. If a company can’t connect what it does to why that matters, your audience will inevitably ask: “so what?” ● Investing in design. I’m the biggest believer in the power of new ideas and fresh language. But we all respond to images and colours first. So if we’ve figured out something good to say, let’s make sure we present it to your audience in an accessible and friendly way. Examples of my work: I’ve worked for a few big names in B2B and many more that you won’t have heard of. Most of the campaigns and pieces would need a bit of context to make sense to you. If you like what you’ve read so far, drop me a line, and I’ll send you some examples that are relevant to your industry, and what you’re trying to do.

Do you need sales copy in the green or technology space? I'm a qualified copywriter and expert storyteller with experience of writing in many voices for tech brands in digital and print. Creative and with forensic attention to detail, I care about delivering value for my readers and conversions for my clients.