UK Copywriters Directory - Content strategy

  • Obsidian Content Consultancy is operated and run by me, Jenii Lowe, a specialist B2B content writer, content strategist, and digital marketing consultant. Obsidian focuses on helping tech-focused B2Bs across the UK and Europe turn their audience into paying clients. CLIENT REVIEWS "Jenii is a great copywriter and highly recommended. Jenii has a great way of interpreting a brief accurately and asking the right questions before starting a project. Her ability to write compelling B2B copy for websites and blogs is outstanding. Speak to Jenii if you are looking for any kind of B2B copywriting." Director of Wolverhampton-Based Digital Marketing Agency "We’ve been working with Jenii for just over a year now and are delighted with her output. Jenii has worked on many projects for us – from whitepapers to blogs – all of which have been completed to deadline at a very high standard. Would highly recommend Jenii, she’s a pleasure to work with!" Marketing Consultant at UK-Based Software Company "After meeting with Jenii, she has taken time and genuine attention to get to know my business and work with me to get the right balance and tone of voice for my content. Rather than being just the expert who knows best; she adds value by getting to know the clients needs and tailors the work accordingly. It is a pleasure and a real asset to my business being able to work with Obsidian as a business partner and not just a supplier." Director of West Midlands-Based Training Company Drop me a line today for an obligation free consultation and quote! 💻 obsidiancontent.co.uk 📩 jenii [at] obsidiancontent.co.uk


  • I am a hybrid copywriter, creative strategist, and academic researcher passionate about shaping copy and creating content that resonates with diverse audiences. With over ten years of experience, I've become a copy polymath, crafting engagement posts, writing long-form academic articles, and scripting interviews for popstars, chatbots, and even popstar chatbots. Working with a diverse client roster from Spotify to Gold Collagen, I have experience crafting impactful copy, designing tone of voice (TOV) guidelines, product description language hierarchies, and taglines for mega brands and boutique traders alike. I owe much of my work ethos, diverse skill set, and efficiency to the fast-paced environment of Byte London, where I worked as a Creative Lead for Spotify for many years. I led a team of six creative planners and collaborated with the Spotify social media team to shape the streaming brand's strategic approach to distributing and targeting content most effectively across their various markets. Developing TOV strategies, landing the perfect 'one-liner,' or reshaping a clumsy narrative into a page-turner may be a niche sweet spot, yet, I thrive on using my expertise to connect with audiences and bring products, campaigns, and initiatives to life. Let me do some word-solving for you in a way that's engaging, coherent, and tailored to speak exactly how you'd like to be spoken to.


  • Technical writer + SaaS copywriter. Chemically more caffeine than human. - Confluence - Microsoft Office - HTML - CSS Day to day, I write help documentation, whitepapers, blog posts, UI/UX microcopy and direct response for SaaS and individuals across a bunch of niches from insurance and internet marketing to fitness, real estate and more. In November 2017 I wrote the production notes for the action movie Hurricane Heist (directed by Fast & Furious' Rob Cohen), and a pizza maker manual. --- Since 2015, I've built a freelance career helping SaaS and others across the financial, IM, B2B and insurance industries optimise conversions and create educational and engaging content strategies. With a background in media production and archaeology, I have a sixth sense for the big picture and I can quickly get to grips with a wide range of software - from video and image editing software to ArcGIS and more. In 2021, I hope to learn the basics of a few programming languages. Want to work with me? I'd love to hear from you - especially if you have a clear idea of what you need, a great sense of humour, and an appreciation for fine GIFs and memes.


  • With 9 years experience working in a range of sectors from B2B SaaS to luxury hospitality, I’m an all-round word nerd who combines data with creativity. I offer SEO content strategy, article and blog writing, website copywriting, and email marketing support for organisations across the UK (and one or two in the US). My main area of interest is working with service-based businesses, big and small, to improve their reach, website traffic, Google rankings, and help them share their expertise with the world. I drink too much coffee, surround myself with house plants, and have a TBR list longer than my right arm. For more info on my services, please feel free to get in touch directly or have a mooch around my website. Speak soon! Book a call with me directly: https://calendly.com/alice-rowan-marketing/ ------ What my clients say: "Alice was a dream to work with, putting her strong B2B writing skills to great use at LTG." "She is friendly and reliable, I knew I could always trust her to deliver scintillating copy as well as handle the admin/project management side of things with aplomb." "She is a very talented creative writer, with a great talent to fully immerse herself in any subject that she writes about."


  • I’m Stacey Mitchell, a freelance writer with eleven years’ experience of writing content for SEO without losing sight of what real people are interested in reading. My content is: - Well researched - Easy to read - The information your ideal customer is looking for - Optimised and formatted for search - Written in your brand’s tone of voice - Delivered ready to publish on your website Find me at https://staceymitchellwrites.com/ Fun facts about me >> - I’m a big foodie. If I’m not cooking or baking, I’m probably about to head out for something to eat! - I’m a reluctant runner. I started when I turned 30 (partly due to fun fact number 1…) and still don’t love it. I probably never will, although thankfully parkrun makes it a little more enjoyable! - I’d much rather be in the middle of the countryside than in the middle of a city - I’m a big reader. Paper book, ebook, audiobook – I love books in all forms!

  • What I do. I provide professional copywriting, editing, and proofreading services. When an individual or organisation needs a little assistance with their virtual 'voice', I create uplifting, easy-to-follow, engaging copy that will resonate with their audience. I ensure that grammar is impeccable and error-free - poor grammar is highly offputting and can be detrimental to the success of a business. I also utilise the best tone for your project. ​Proofreading is a process of reading drafted work that you have created. I check for errors (and common grammar mistakes) and return your piece to you. I will not change any passages, but simply oversee mistakes. ​Editing is similar to that of proofreading, but is generally a more thorough process. I will make suggestions for a more comfortable overall read and potentially shift a few paragraphs around. ​Copywriting involves a fresh write from the off! You send me a brief and I create the work. This is the most detailed of all aspects of my work, but also the most popular for overworked professionals. ​The bar has risen and companies are under more pressure than ever to both deliver and maintain excellence to their followers. Don't let poor grammar, ill-reading dialogue and clunky copy be the reason that someone eliminates you from their buying list. I'm also a published author with Crystal Peake Publishing house. My debut dystopian novel is called Happy State. www.happystatenovel.com

  • A picture is worth a thousand words they say. But the best words can paint the most amazing pictures. Hello! I’m Roger. I’m a passionate copywriter with many years of successful message-making for my clients. Now, let’s talk about YOU. You’re here, most likely, because you want support choosing words to grow your business. You know that what you do is great. You need other people to know it too. The people who need to be aware of you, to spend time thinking about your message, and then to buy from you. (Let’s not be shy of the ‘s’ word. This is all about selling and growing your business.) I give you the support you need. All the way from learning about you and what you do, to collaborating with you to create text, copy, wonderful words that totally nail what makes your business brilliant. You may have worked with a copywriter before and been disappointed. You may have done it on your own and felt there was something missing. Leave all that behind! When we collaborate you will be engaged, supported, excited and inspired by what we create. Because you just know it’s going to work. To start discovering what we can achieve, send me a message. We can have a call and then begin to write wonderful words. I look forward to meeting you! Best wishes Roger

  • With a wealth of copywriting and content creation experience, I’ve had the pleasure of working with music companies, independent luxury hotels and boutiques, charities and more. I help to create and deliver effective communication strategies (online and offline), with a strong, clear, and creative directive. You can find examples of my work on https://www.clippings.me/users/hscattergood In addition, I have a BA (Hons) in Art, Architecture, and Design History (when I discovered ‘Brands’, how they work and evolve). With a head packed full of words and ideas, I enjoy cooking, writing about food and drinks, and walking my beloved two dogs. Above all, my greatest pleasure (apart from writing and my family) is working with fantastic clients, especially helping them succeed, communicate and grow their brand (s). Keeping pace with the latest must-have products, services and lifestyle trends is a also guilty pleasure. In support of my love of all things food, I write a food and drink blog, Coffee and Food which is run independently. It's an off-shoot from the many years of working in and alongside the hospitality industry.

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Jenny Lucas

“My favourite task is editing and refining the message, because, for me, that’s when the project really starts to come together and take shape.”

Jo Martin

“I love seeing my work out in the world. Knowing my work was being seen by some of its 300,000 followers and seeing them engage with it, was a great feeling”

young woman with sunglasses on smiling against picturesque waterfallsSarah Vordermeier

“Fill your time and inspiration board with conferences, podcasts and reading. These will always give you confidence, connections with peers and a glimpse of what thought leadership looks like.”

James McCann-Ellerington

“Find out what you like writing about and go all-in.”

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