UK Copywriters Directory - Content strategy

  • PRO
    Sarah Hunt is a freelance senior copywriter and creative strategist based in Newcastle upon Tyne, with thirteen years’ experience writing and managing market-leading content. Copy and Editorial Manager (Head of Copy equivalent) at John Lewis until 2019. What I can help you with: Tone of voice Creative strategy Naming and branding Taglines Marketing campaigns UX copy Digital content Editorial Store communications Mission statements Any number of things in between What I've done: Tone of voice for 13 award-winning brands, charities and organisations Led the copy team at ‘Britain’s favourite brand’ Driven 2 million yearly visits to editorial content Managed 1160 elements of signage for the launch of one of Retail Week’s 4 best department stores in the UK Written campaign content to grow likes +243% and shares +264% on Facebook Guest lecturer at the University of Roehampton D&AD Judge Mentor to two copywriters What I love: Design that makes copy pop and copy that makes design sing. Headlines I’ve never read before. Single-word sentences. Hyphens. Why not get in touch? See my full portfolio at sarahhuntwriter.com

  • PRO
    An HR professional turned copywriter, I provide a full range of copywriting services with a specialist focus on B2B, professional services, tech and employee communications. But I also turn my hand to a range of other topics. With almost a decade’s writing experience for some of the world's biggest brands, I deliver effective communications, inside your organisation and out. My approach to business is founded on commercial intelligence, honesty and directness. Plus a commitment to deliver my very best work, every time. Get in touch - becky@clarioncallcomms.co.uk / 07703 155 404 Find out more - www.clarioncallcomms.co.uk Want more detail? Keep reading... COPYWRITING Work with me for top notch copy so you can deliver your marketing plans with ease. Whatever the tone of voice, audience or end-goal, you’ll receive high-quality copy that hits the mark and wins business. Hire me for: - Exceptional research and interviewing skills that uncover the valuable insights that fuel thought-leading content - Web copy that works with the design - as a visual thinker I'm good at ensuring the words work well with the SEO strategy and design. - Tone of voice development and style guidance to align your copy with your business, its goals and values. - Commercial insight with a relentless focus on the brief and audience's needs. - Someone who's organised, easy to work with and able to do more than write - like taking and interrogating briefs, dealing directly with clients and managing relationships to ensure the best possible end result. Total Reward Communications I combine copywriting, marketing and reward know-how to craft clear messages that engage employees with your full offering and help you deliver a great return on your reward investment. I offer a complete consultancy and communications delivery service. This includes understanding your goals and your employees' needs, proposing effective comms strategies and delivering them by creating engaging communications. I also provide reward communication training for HR and reward teams to enhance your in-house capabilities. Hire me to: - Support your attraction and engagement strategies with powerful employee communications that leverage the full value of your total reward spend. - Provide valuable insight into best practice reward communications that work with your goals and budget. - Bring new skills to your HR and reward teams and get your comms projects over the line so they drive positive change.

  • PRO
    Refine your brand's copywriting, PR & comms strategy. I'm an award-winning PR and content specialist for consumer brands. From developing or refining your brand voice and messaging, to creating ad campaigns or email marketing and social media, I help brands tell captivating stories that connect with and activate te their ideal clients and customers. Services: - Brand development & strategy - Tone of Voice Development & Messaging - Copywriting - Advertising - PR Strategy & Support - Media Relations - Digital PR - Social Media - Email Marketing My clients include fashion, beauty, lifestyle, alcohol, travel & luxury automotive brands. Looking for creative storytelling that helps your customers connect with your brand? Drop me an email - hannah@layfordcreative.com and let's connect.

  • PRO
    Since 2010, I've been helping clients of all sizes exceed expectations; Scaling up and reaching new customers, transforming how they sound to their audience, while challenging and changing minds along the way. I’ve stayed focussed as an INSTAX Fujifilm partner for eight snap-happy years Developed refreshingly simple brand language for Leave Dates Brought Lyons Coffee into the 21st Century Baked-in some seriously sticky Krispy Kreme copy delights Made an excellent impression on IBM (improving reach from 5,000 to over 100,000 impressions) Pulled off SPOKE London’s famous idiosyncratic style across 150 emails Rode alongside Dreamland Margate on the crest of their fun-filled nostalgia wave And gone full ‘blockbuster’ for cinematic design company Blind Ltd’s tone of voice. Today, you’ll find me in the TMCM Dorset office, chewing pens and crafting words for big global brands and local independent businesses. Whether you’re town or country, corporate or start-up, I’d love to see if I can make a difference. Drop me a line today!

  • PRO
    With an MA in Marketing and 20+ years in branding, I've worked with high street names and growing businesses in culture, retail, tech and non-profit. I'm a very visual wordsmith dedicated to ideas. I work on complete rebrands, brand strategy, brand naming, brand proposition, tag-lines, web copy and content strategy. Big brands – John Lewis, Mothercare, Caffe Nero, Boots, Gordon's Gin Design agencies – Family (and Friends), Carter Wong, Together Design, Johnson Banks, Filthy Media, Conran Design Group Brand naming – Busy B, Good Science Beauty, Kindling, One Garden Brighton, Life Size Culture – St John's Smith Square, Chichester Cinema, One Garden Brighton, Folly Farm Food – Divine Chocolate, Kindling, Culinary Anthropologist B2B – OnePlace, PACEY, NASGP

  • PRO
    Hola, I'm Laura Imogen, your new copywriting and content consultant. I write creative and thoughtful content that's on your customers' wavelength. Make sure your online and offline presence truly connects with your customers through great copywriting and strategically planned content. Let's get started today.

  • PRO
    Based in London, I specialise in delivering copy for B2B technology companies. I've written on everything from space stations to fraud detection and produced web copy to white papers so there's very little that's not in my wheel house. Away from the day job, I spend my time on the golf course or at a piano and both require much improvement. Why me? With over 20 years of experience, I have a track record for delivering outstanding copy for a wide range of clients. Over the years, I’ve worked with a wide range of B2B businesses, agencies and individuals across a variety of sectors to help generate widespread awareness and effectively communicate their messages to their target audiences. I have won multiple awards for my work and have been recognised by my peers as being one of the best independent communications consultants for the last five years. You can see examples of my work in my portfolio and I am more than happy to provide additional references, testimonials, or other examples on request. What my clients say "I have worked with James for a number of years, within different organisations. James is wonderful to work with. Not only is he highly skilled, but very agile, and able to work with numerous internal stakeholders across the business and regions, as well as working directly with our customers to create collateral. James is able to seamlessly adapt his writing to the audience and asset type." Jo Rodgers, Director of International Marketing, Accruent “I worked with James between 2019-2022 at my previous agency; he was a comms consultant working across a range of technology clients. He's great. Firstly, he has the knowledge, creativity and attitude to graft results. He's got broad experience across a range of sectors so can turn his hand to new things, and is great to work with too - he gives diplomatic but honest counsel to clients and is reliable and communicative. Highly recommended.” Matt Phillips, CEO, MPPR “James is just plain great at what he does and continues to be an invaluable member of our extended team. Super reliable, professional, knowledgeable, and just gets on with the task at hand. It’s a joy to be able to hand a brief to someone who you know will execute it perfectly and actually get the results you need, without any hand holding. I would recommend James to anyone without hesitation.” Dave Bertling, President & Founder, LIVE24 Communications “James has been working for us for over a year now. Working with him has been a success and pleasantly pain free. We told him what we needed, he told us what he could deliver, he delivered it and then reported on what he delivered. He has fitted in really well with other members of our team and our way of working. We are looking forward to working with him further and implementing some of the ideas he's come up with.” Nigel Jones, co-founder, Privacy Compliance Hub What I’ve done I specialise in the technology sector and have written for brands across its spectrum. This includes household names like; VMware, Teradata, Medidata, Google, Cisco and Match.com, as well as a huge amount of scale-up companies. I also have a vast breadth of experience covering everything from; Fintech and insurance, sustainability and cleantech, HR, security, and much more. Put simply, if you work in technology and have a writing requirement, I can help. What I do Please get in touch if you are looking for support with any of the following: Press releases Case studies White papers and reports Articles Blog posts Website copy Customer emails Where you can reach me Want me to write for your business? You can reach me anytime on 07725534941 or email me at james@zincpr.co.uk and I’ll get straight back to you.

  • PRO
    After 8 years of professional writing roles in sectors such as PR, news, e-commerce and travel, I launched as a freelance copywriter in 2020. With SIXMOONS Copywriting & Content, I specialise in uplifting brands with glowing, personality-led copy and content. Get in touch if you can't find the right words, or if you simply want more time to get on with business while someone else does the writing stuff for you. Also, if you are a fellow copywriter - say hi! www.sixmoonscopywriting.com Insta - @sixmoons_cc Email - hello@sixmoonscopywriting.com LinkedIn - Corinne Homer

  • PRO
    British-born Berliner. Copywriter. German-to-English translator. Geek. Naturalised German (dual UK/DE citizen). I specialise in branding, strategy, and priority copy for high-end marketing projects and high-tech niche organisations based predominantly in Germany and Switzerland. I studied human aspects of information technology at Master's level and have particular insights into content design, online communication across cultures, UX, writing for conversion, and high-end print marketing. My regular clients include well-known consulting firms, premier league branding and marketing agencies, and a selection of respected German and Swiss institutions.

  • PRO
    I'm on a mission to banish boring corporate jargon and help businesses infuse their marketing with personality. I write fresh, ethical copy and content for quirky and non-conformist businesses so they can attracts a tribe of kindred spirits.

  • PRO
    I create concepts, copy and content for brands you know and love. Whether I’m happily writing away in agencies, in-house, or in my home studio, I aim to add value at every stage of the creative process – working from initial idea to the final full stop. My portfolio includes words for apetito, Aussie, Coca-Cola, Diageo, Disney, Ericsson, Estée Lauder, KitKat, Pink Lady, Quality Street, Revlon, Sainsbury’s, Samsung, Shell, and Thule. If you think I’d be a perfect fit for your next project, I'd love to make a positive contribution to your team, and to bring out the best in your brand.

  • PRO
    When words are your problem, I’m your solution. I help in two ways. If you don’t have the copywriting skills or capacity in your team and need a quick fix, you can outsource your writing to me. If you want to boost the writing skills or confidence of your team, you can hire me as a writing skills trainer. My clients include marketing agencies, SMEs, national and multinational businesses and the public sector. Perhaps the biggest testament to my qualities is that I have been working with several of them since I started my business in 2012. I believe they choose to stay with me for four reasons. I’m pragmatic: I’ll always be able to back up anything I’ve recommended or written with best practice knowledge and sound thinking. That said, you’re the customer and you know your business. I’m not diva-ish or precious. I’m proactive: you’re engaging me to write copy or train your team, but I’ll always go the extra mile to add value and offer suggestions, ideas and feedback where it’s appropriate. I’m practical: I’ll call when I say I will; I’ll deliver when I say I will. My job is to help you and your business, so you can rely on me to be reliable. I’m professional: if I need to talk to a customer or supplier of yours, you can put me in touch with them without fear. I work hard to make a good impression and reflect well on you and your business. If you'd like to have a conversation about how I could help you, get in touch - I'll look forward to hearing from you.

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Member spotlight

young woman with sunglasses on smiling against picturesque waterfallsSarah Vordermeier

“Fill your time and inspiration board with conferences, podcasts and reading. These will always give you confidence, connections with peers and a glimpse of what thought leadership looks like.”

James McCann-Ellerington

“Find out what you like writing about and go all-in.”

Hannah Rose

“I am at my best in the morning, so I try to schedule all creative tasks before lunch. If I’m struggling in the morning, I use the classic strategies of changing where I’m working from, taking a break, or exercising in the hope of a Eureka moment.”

Declan Morton, Copywriter.Declan Morton

“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”

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