UK Copywriters Directory


  • Whether printed on a single page or viewed across a million screens, I specialise in developing content that grabs the reader's attention and helps your brand achieve its goals. With a background in linguistics and keen interest in psychology, I get into the mind of your target audience and speak to them in a way which resonates. I can help you to: ✅ Differentiate from the competition using branding and content strategy ✅ Establish yourselves as thought leaders by writing op-eds and features for trade press and wider media ✅ Maximise the impact of your content by focusing on key messaging, TOV and layout ✅ Deliver a more cohesive customer experience by aligning branding with your product offering ✅ Streamline, systemise and scale content production across your business ✅ Improve employee satisfaction and retention with a strong employer brand and training materials ✅ Repurpose existing content to improve efficiencies and boost the reach of your marketing output ✅ Develop a positive reputation in the minds of your target audiences with unique PR campaign ideas ✅ Ensure consistency and quality across all marketing output with engaging tone of voice guidelines ✅ Make pitch decks, corporate reports and RFPs more engaging and easier to read

  • Do you have something very important to say but struggle to get people to listen? Then you have come to the right place. Drawing attention to the things that matter most was my job (and my passion) for more than 30 years as a journalist and editor. Today I channel that experience and enthusiasm into helping people like you get your message across. With me you get bright, engaging copy that grabs readers and prompts them to think and act the way you or your business needs them to. It can take any form: articles, blogs. press releases, website content, speeches, social posts, slogans, campaign materials, emails. You name it, I’ve written in that format at some time or other. And no matter whether you are a tiny good cause or a vast corporation, you will get my best at a reasonable rate and always to deadline. So whatever it is you have to say, drop me a line and between us we can find the best possible way to say it.


  • Hi, I’m Tilly, a copywriter who specialises in writing case studies for women in digital, consultants, mentors and agency owners. Case studies tell a story of what it's like to work with you and how you get results for your clients. They can generate leads, sell your service and split into multiple types of content to use across your marketing. In addition to my signature case studies, I write web copy, biographies and lead gen messaging. Kind words from clients: “Tilly is more than an excellent copywriter, she's a true wordsmith who delves deep into the heart of a story and retells it with her own unique and very beautiful style.” "Tilly captured our tone of voice and what we accomplished with our client perfectly.” “Tilly has been amazing at taking all my rambling ideas and converting them into beautiful, concise, yet emotive sections of text which explain to everyone the very essence of my business.” "Tilly's case study service was a genuine revelation. She was able to hone in on the essence of our relationship with our client and gave us a fresh and positive perspective on our work." Follow @moorheartcopy www.moorheartcopy.com


  • I'm an experienced copywriter, having written for many different companies, including the Co-Op, Slater and Gordon LLP, and Claims Direct. I've been a freelancer but am currently an in-house writer for an accountancy education provider. I manage a team of web editors, work closely with UX design, and oversee any words coming out of the marketing department.


  • Als ausgebildeter und langjähriger Banker mit 3 Jahrzehnten Erfahrung in der Wirtschafts- und Finanzbranche helfe ich vielbeschäftigten Unternehmern der Finanzdienstleistungsbranche mit überzeugenden und verkaufsfördernden Texten zu mehr Kunden, Umsatz und Zeit. Weitere Infos: www.copymagnet.de

  • Founder of Black Rose Copy. I use captivating words for your audience, compelling them to take action and making your business bloom.

  • “Good enough” copy isn’t good enough for your brand. Let’s ace your messaging and see the difference it makes. Anyone can make noise online but trust needs to be built for people to buy your products and services. Copywriting is a major force in building that trust. Once you have your brand voice established and your website, landing pages, and emails match customers’ states of awareness, life becomes so much easier. I can help you attract more customers and convert them with research-backed, personality-oozing copy. Since 2016, I've been teaming up with global giants, marketing agencies, and solopreneurs to write research-backed, personality-oozing copy. Before that, I was working as a web developer at a top marketing agency in central London – giving me over 10 years’ experience in the creative online space. I can help you with: – Conversion copywriting – Website copywriting – Product launch copywriting – Brand copywriting – Email marketing – Content writing – Tone of voice Testimonials: “We were recommended to Will via LinkedIn about a year ago. He came to our team at adidas with great expertise and a diverse background in clients. So for us, adding him to our team was a no-brainer, especially after having a conversation with him. Will demonstrated quite quickly his experience over the years as a freelancer. He is results-driven, practical in approach, and very organised. He has a great capacity to dive into complex topics with ease and deliver complete tasks on time and above expectations. Besides his professional skills on a personal level, Will is a joy to have on our team. He is kind in communication, positive in perspective, and helpful to the whole team. A real collaborator that can easily adapt to any team.” – Tatianne Smit-Lugo Program Manager for Digital Guidance, adidas “Get yourself some All Out Copy! Will Lyth was a joy to work with, from the early challenges we pitched him, through to the gnarly final touches of copy, he wrote copy that worked for our audience, communicated our story well, and fit our needs perfectly.” – Janna Bastow CEO & Co-Founder, ProdPad “Right from the word go, Will was professionally sound in delivering the copywriting required for my project. He took the time to explain his process, which made me feel comfortable the quality of work would be high and catered towards my target audience. I look forward to working with Will in the future!” – Tom Ray Co-Founder, MeasureMatch


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Member spotlight

James McCann-Ellerington

“Find out what you like writing about and go all-in.”

Hannah Rose

“I am at my best in the morning, so I try to schedule all creative tasks before lunch. If I’m struggling in the morning, I use the classic strategies of changing where I’m working from, taking a break, or exercising in the hope of a Eureka moment.”

Declan Morton, Copywriter.Declan Morton

“I’ve always enjoyed writing but I didn’t set up on my own account until 2019. At that point I had been teaching for nearly two decades and had become frustrated with the academy trust to which my then school belonged. I took a plunge and set up as a freelance writer.”

Jo Watson

“I wish we were all more honest when speaking to newer or younger copywriters and telling them what to expect in their career. It’s a hard job, it’s constantly evolving, and it’s still nowhere near as widely respected (as both an art and a science) as it should be.”

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