UK Copywriters Directory - Content strategy

  • PRO
    I have been running my own business since 2012, initially managing social media (including content creation). My passion has always been writing, and in 2020 I took a Diploma in copywriting to formalise this area of my business. I am now writing blogs, monthly newsletters, web pages, eBooks, lead magnets and articles for clients throughout the UK. The feedback from clients is that I always find their tone of voice, and very rarely get asked for amendments. Clients range from an IT company to a tattoo studio - and just about everything in between! I am a keen business networker and a member of BNI, which has really changed my business and client base. When I'm not scribing, I love to cook and eat out - yes, I'm a real foodie! I also follow many sports including cricket, F1 and MotoGP. As a teenager I wanted to be a music journalist and still have a real passion for music - I'm not one of those writers who needs silence to be productive.

  • PRO
    I have 25+ years of experience in tech copywriting and marketing, and I am a Fellow of the Chartered Institute of Marketing. Recent clients include Orange Business, Orange Cyberdefense, Telstra International, Expereo, Blend Technology Consultants, OneWeb, CommScope, Vodafone, Business & Decision, Orange Wholesale. Previously a telecoms journalist for Total Telecom, CWI, Communications International, Connect. And three years contributing analyst for Current Analysis.

  • PRO
    After 8 years of professional writing roles in sectors such as PR, news, e-commerce and travel, I launched as a freelance copywriter in 2020. With SIXMOONS Copywriting & Content, I specialise in uplifting brands with glowing, personality-led copy and content. Get in touch if you can't find the right words, or if you simply want more time to get on with business while someone else does the writing stuff for you. Also, if you are a fellow copywriter - say hi! www.sixmoonscopywriting.com Insta - @sixmoons_cc Email - hello@sixmoonscopywriting.com LinkedIn - Corinne Homer

  • PRO
    ✍️ Senior copywriter with 10+ years marketing and leadership experience 📈 Helping fuel growth at some of Europe's fastest growing fintechs 💻 Founder of copystyleguide.com 🎙️ Host of the Walks With A Copywriter podcast 🐘 Author of Return Of The Wild Services: - Copywriting (web, marketing, comms, UX, SEO) - Brand development (messaging, tone of voice) - Strategy (content planning, SEO) - Training (tone of voice, AI LLMs)

  • PRO
    ** Your message can be your superpower ** If you can distil why your work is different into a few words your clients connect with, lead generation and marketing get so much easier. And when you're running a creative business, almost nothing is easy. The only problem is that while you can do it for others, it's impossible to explain what makes your work unique. Even great writers struggle with this. That's why, through working with over 420 brands, I've honed a process to develop messaging you love and that generates leads. The first step is to unpick everything in a 2.5-hour workshop, during which we'll examine every aspect of your current business. The aim is to surface new ideas and help you see things in a new light. You'll get a strategy with recommendations you can implement yourself and options for moving forward with me. The workshop and strategy fee is only £500 ex VAT and can be applied to any project. I have tonnes of testimonials and have worked with brands of all sizes, from freelancers to Facebook. I'm a mum of 2 teenagers, a grey tabby and a chocolate labrador, and I love working with smart people to take their work to another level. To see if it's a fit, book a quick call to chat about it: https://calendly.com/inkspiller/15min Here's how this process has helped other creatives crack their messaging: "I knew I needed a fresh perspective as I was going round in circles trying to nail it on my own. I have so much more clarity now and am excited rather than daunted" - Helen Bridal, The Linery "Anna understood exactly who we are and solidified it in beautiful copy. Now our whole team explain what we do in the same way. Even potential clients repeat our messaging back to us in emails" - Daniel Wigham, StudioXAG "After working with Anna, we're confident in who we are and how to talk about ourselves. We have messaging we can copy and paste everywhere." - Sarah Walters, Director, Things Made Public P.S. Here's my site if you want to see any work or more reviews: www.inkspiller.co.uk

  • PRO
    Better content in English and German. Looking for high-quality blog posts or engaging web copy? I'll write them for you. I'm a qualified copywriter, SEO content writer and marketing translator who delivers creative copy in English and/or German. What you'll receive 📝 ⭐ Well-researched and interesting web copy. ⭐ SEO-friendly and clear text (using paid SEO tools). ⭐ Professionally written or translated/transcreated marketing content. Special interests 🌱 I especially love working with ethical businesses and fellow freelancers based in the UK and the EU. Professional background 👩‍🎓 I’m a professional translator (DipTrans MCIL, English German), as well as a qualified copywriter and SEO content writer (College of Media and Publishing). You'll also benefit from my interest in a more ethical approach to social media marketing. As an Affiliate Professional of the Chartered Institute of Marketing, I keep up to date with the latest developments in the marketing world. You’ll work with someone who completely understands and conveys your marketing message in a culturally sensitive way. My professional background is in publishing and communications. I spent many years working for the University of Oxford before becoming self-employed. What my clients say ⭐ "I had the pleasure to work with Claudia on a complex project related to the brand refresh of the wallpaper brand Hovia for the German market. [...] Claudia's support has been pivotal throughout the project development, and I was so impressed by her professionalism and transcreation skills that I wouldn't hesitate to work with her again in the future." Valentina Mazzoletti, International Marketing Manager & Localisation Expert at Milexa Group "Claudia always fulfils the brief, responds fast to any queries and comes back with the completed work in no time. [...] I would highly recommend her work!" Natasha von Memerty, Karakorum "Whenever I want a German marketing translation to have the same energy and feel as the original English, Claudia is the first - and only - translator I turn to. She has years of experience as a translator and copywriter under her belt, has trained in social media marketing and, most important of all, knows how to use language to bring ideas to life." Ian Winick, translator and copywriter I’ve outsourced several SEO content writing projects to Claudia and I’m very happy with the results. Her know-how and communication skills are top-notch. She’s friendly and creative, with great attention to detail. I look forward to working with Claudia again soon. Udo Leinhäuser, CEO, i-SEO.works

  • PRO
    Based in London, I specialise in delivering copy for B2B companies with a focus on technology. I've written on everything from space stations to fraud detection and produced web copy to white papers so there's very little that's not in my wheel house. Away from the day job, I spend my time on the golf course or at a piano and both require much improvement. Why me? With over 20 years of experience, I have a track record for delivering outstanding copy for a wide range of clients. Over the years, I’ve worked with a wide range of B2B businesses, agencies and individuals across a variety of sectors to help generate widespread awareness and effectively communicate their messages to their target audiences. I have won multiple awards for my work and have been recognised by my peers as being one of the best independent communications consultants for the last five years. You can see examples of my work in my portfolio and I am more than happy to provide additional references, testimonials, or other examples on request. What my clients say "I have worked with James for a number of years, within different organisations. James is wonderful to work with. Not only is he highly skilled, but very agile, and able to work with numerous internal stakeholders across the business and regions, as well as working directly with our customers to create collateral. James is able to seamlessly adapt his writing to the audience and asset type." Jo Rodgers, Director of International Marketing, Accruent “I worked with James between 2019-2022 at my previous agency; he was a comms consultant working across a range of technology clients. He's great. Firstly, he has the knowledge, creativity and attitude to graft results. He's got broad experience across a range of sectors so can turn his hand to new things, and is great to work with too - he gives diplomatic but honest counsel to clients and is reliable and communicative. Highly recommended.” Matt Phillips, CEO, MPPR “James is just plain great at what he does and continues to be an invaluable member of our extended team. Super reliable, professional, knowledgeable, and just gets on with the task at hand. It’s a joy to be able to hand a brief to someone who you know will execute it perfectly and actually get the results you need, without any hand holding. I would recommend James to anyone without hesitation.” Dave Bertling, President & Founder, LIVE24 Communications “James has been working for us for over a year now. Working with him has been a success and pleasantly pain free. We told him what we needed, he told us what he could deliver, he delivered it and then reported on what he delivered. He has fitted in really well with other members of our team and our way of working. We are looking forward to working with him further and implementing some of the ideas he's come up with.” Nigel Jones, co-founder, Privacy Compliance Hub What I’ve done I specialise in the technology sector and have written for brands across its spectrum. This includes household names like; VMware, Teradata, Medidata, Google, Cisco and Match.com, as well as a huge amount of scale-up companies. I also have a vast breadth of experience covering everything from; Fintech and insurance, sustainability and cleantech, HR, security, and much more. Put simply, if you work in technology and have a writing requirement, I can help. What I do Please get in touch if you are looking for support with any of the following: Press releases Case studies White papers and reports Articles Blog posts Website copy Customer emails Where you can reach me Want me to write for your business? You can reach me anytime on 07725534941 or email me at james@zincpr.co.uk and I’ll get straight back to you.

  • PRO
    I've been a freelance copywriter for over a decade. Before that an Account Director in the biggest ad agency in the world, so I've got the strategic brain, organisational skills and 'big picture' perspective to back up the writing skill. I have written for most sectors. From marine and FMCG to sensor tech, manufacturing, healthcare and farming. Clients include: Cawston Press, University of Oxford (Department for Computer Science), the Bournemouth International Centre, Yacht Havens Group & Lil-lets Tampax. Because I've spent my career bouncing between sectors, I've had to be agile when shrugging on different brand voices. Yes, I'm brazen enough to say I can write for anyone, but the writing projects I love are those that tackle issues we need better words to communicate. So behaviour change happens faster. To make life better for people, communities and planet; ie: healthcare, education, biodiversity, justice/equiality/diversity/inclusion, sustainability, climate change, plastic pollution, innovation and technology. Out of office hours, I'm either walking the hound along the sea wall, in the New Forest or sea swimming at our local beach. I've just discovered electric biking which is opening up a whole new world of cake & coffee shops and I'm keen to write a radio play! (There, I've said it!)

  • PRO
    * Brand Strategy * Conceptual Copywriter * Strategic Copywriter * I’m 66 with a 40-year career in communications, providing support to big names in areas as diverse as expedition cruises, packaging, medicine and motorcycling. So I have deep and extensive experience of branding, copywriting and storytelling, working both in-house and as a freelance for advertising agencies, blue-chip multinationals, philanthropic organisations and non-profits alike. The services I provide range from board-level support with communications strategy and brand development to writing copy and concepts for B2B and B2C commercials, video scripts, print ads, website banners, press releases, social media posts and reposts, CRM emails/newsletters, themed and more conventional annual reports, internal communications (including to support change management), speeches, correspondence with critical stakeholders, crisis communications and even competition submissions. In addition, I have experience as a journalist and have organised large events. I was the Chair of the Brighton-based charity SIS for around 11 years, and a Trustee of the Institute of Translation and Interpreting. In the latter role, I was also a consultant to the Lord Chancellor’s Department. During these positions and in my work as a senior copywriter and creative director, I have recruited and supervised teams at all levels, providing close individual support and mentorship. You can find testimonials on LinkedIn https://www.linkedin.com/in/michael-benis-377249/details/recommendations/?detailScreenTabIndex=0 and see examples of my work at: https://michaelbenis.com/michaelbenis.com/Case_Histories.html

  • PRO
    I'm a highly creative copywriter with 10+ years experience. I specialise in brand, product, messaging, UX, content strategy. But really what I specialise in is great ideas that bring your brand or product to life for your customers. I want to work on: - High-impact, needle-shifting brand work (see my projects with Rebel Energy) - Truly creative campaigns (as my work history shows, I love a chance to get really creative) - Content design/UX projects (web or app) - Anything out of left field I'm collaborative, love working with others, and the more ambitious the project the better. I've worked across multiple sectors and always keen to learn more. Tech, automotive, fashion, energy, luxury, and more.

  • PRO
    Copy that makes your audience love your business. They feel the connection, understand the benefits and appreciate no hard sell. You get engagement, loyalty and more sales. I can help you with: • Websites • Online profiles • SEO blogs • Newsletters • Emails (inc. sales funnels) • Sales pages • Specific social media campaigns • Adverts • Press releases • Advertising features • Product descriptions • Direct mail • Leaflets • Brochures • Brand names • Taglines • Outdoor advertising. For a no-commitment quote, send me an email. See my portfolio below. Work with me if you need: • Brand new copy to engage your audience and guide them to take action. There’ll be urgency but no pressure. • A more strategic brand voice that sounds like you and resonates with your ideal clients. • Updated content that reflects your current offers and shows how your audience will benefit from them. • Thorough research that results in authentic, human messaging to stand out in your market. • Copy that builds on your existing brand story and brings results. The briefest of bios: Originally from Somerset, I live near Barcelona and work with women all over the UK, Europe and North America. I can't wait to hear your story and how I can support you and your business. Let's plant the seed words to make your business bloom! P.S. Want to know more about me first? Click on the button under Social below and connect with me on LinkedIn. New website coming soon!

  • PRO
    As a UX copywriter, offering web copywriting services, I write words that resonate with your ideal client in a way that makes sense to them so that hitting that “book now” or “sign up” button is natural. Expect a research-based strategy-focused approach, and a lot of chat about how words and design go hand-in-hand for a high quality user experience. Choose from full done-for-you website copywriting and blog writing services or budget friendly support options for those who wish to DIY. A typical website copy project includes: • In-depth research of your business – copy project kick-off questionnaire, 4 x 15 mins voice of customer interviews, competitor analysis, brand voice development. • UX website strategy – guidance on what pages are needed, what the flow of each page and the entire website should look like, and what key information is needed and where. • SEO keyword research and on-page optimisation – to help people find you on Google. • Research summary – delivered at projection completion to help you in shaping your marketing strategy (you’ll have ready-to-use snippets of copy to use in social media captions). • 6 pages of website copy – e.g. Home, About, 1-3 Services pages, Contact, Portfolio (strategy stage will determine the exact needs for your business). • SEO optimised title tags and meta descriptions – to help people click through to you in the search results. • Fully formatted copy wireframe to guide your website designer with design and layout for each page – you’ll get clear information about where headings, lists, buttons etc go. • One page mocked up as a web page (PDF) – to allow you to see the flow of information and visualise how the words can come to life on your website. • Support to help you provide me with effective feedback – you’ll get detailed notes to help you understand the wireframed copy, a support document with examples of ‘copy in design’, and a guided ‘walk through’ call of the copy after the first draft is written. • 2 rounds of amendments – to ensure you are 100% happy. • Support during the website build / design stage – I’ll liaise with your website designer so that they can speak to me if there are queries or if tweaks are needed during the website build and copy input process. I’ll review your site from a UX perspective before it goes live. Check out examples of work: https://wordcraftservices.co.uk/portfolio/

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Jenny Lucas

“My favourite task is editing and refining the message, because, for me, that’s when the project really starts to come together and take shape.”

Jo Martin

“I love seeing my work out in the world. Knowing my work was being seen by some of its 300,000 followers and seeing them engage with it, was a great feeling”

young woman with sunglasses on smiling against picturesque waterfallsSarah Vordermeier

“Fill your time and inspiration board with conferences, podcasts and reading. These will always give you confidence, connections with peers and a glimpse of what thought leadership looks like.”

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