Mel specialises in retail product and brands with specialist expertise in Amazon copywriting. Once an Account Director for blue chip fmcg brands such as Carte D'Or ice cream and Immac hair remover, she has now been a freelance copywriter for over twenty years. In that time Mel has written copy for thousands of retail products from sirloin steak to Swarfega hand cleanser, conditioner to Canon cameras. Many of these have been split-test to show stratospheric uplifts, such as a test for South African retail giant The Foschini Group that increased sales by 19% across 23 different websites. Mel is also a published author with an Amazon bestselling book about copywriting for websites and printed catalogues called Flicks & Clicks. In 2022, she appeared in the documentary ‘Marketing Can Change the World’ sponsored by Meta Facebook and produced by The Drum. For the last five years Mel has been specialising in Amazon copy for brands including Stoli vodka, Typhoo Tea, Greenworks lawnmowers and Harry Potter merchandise. If you would like some ideas on how to improve your product copy on your own site or on marketplaces, Mel would be happy to speak to you.

I make life easier for people in the drinks and hospitality industries. If you're struggling to find the time or the team to deliver the quality of communication you really want, I can help. I have over 25 years of experience in marketing and communication for the drinks and hospitality industries, with a particular focus on wine, craft beer and spirits. - Strategy - Commissioning - Project Management - Content - Copywriting - Copyediting - Proofreading I've worked with everyone from specialist family businesses to global FMCG groups. Whatever your scale, I'm here to make your life easier. See testimonials on my website and LinkedIn profile for how I do it. I'm a also Professional Member of the Chartered Institute of Editing and Proofreading and a Full Member of the British Guild of Beer Writers. Please don't hesitate to get in touch with any questions or to set up an introductory call or coffee. If you use the ProCopywriters contact form, don't forget to leave your contact details!

Account inactive. Please email matt@laureate.co.uk

As a seasoned and creative writer with a background in PR and communications, I love writing: 1. clear, compelling thought leadership articles 2. informative, educational, and impactful content for: o blogs o feature pieces o case studies o web copy 3. business award entries to get you noticed by the judges. 4. press releases that editors want to receive. If you want to raise your sales on your products or services, then let me write you: 5. advertorials 6. marketing emails I’ve also ghostwritten for senior management in the Care sector. Perhaps your copy needs a final check and polish, then let me proofread it for you, so you can be sure it is tip-top when it leaves you. So, if you want powerful, persuasive words to help your brand soar and get your business message heard above all the other noise, then let’s chat. I have the following qualifications: - Diploma in Freelance Journalism from the British College of Journalism Diploma (with Distinction) from the College of Media and Publishing Training from Jackie Barrie in copywriting for journalists Level 4 BTEC Professional Award in Training the Trainer from the College of Public Speaking, London With a solid history of proven communications abilities, I am experienced in: • B2B Copywriting/scriptwriting • Editing/Proofreading • Award authoring/Ghostwriting • Presentations/Public speaking • Narration/Voice-over expertise I have written primarily for the social care sector, with an emphasis on franchising and for the alternative health sector. I am a former professional homoeopath and enjoy writing about natural healthcare for humans and animals, having treated both species during my years of practice. When in full-time practice, I spent a year in Greece with Professor Vithoulkas editing his groundbreaking new work on homoeopathic medicines. I also co-authored a foundation course for vets in veterinary homoeopathy as part of a training course for South African vets. I have a passion for wildlife, wildlife conservation, and I love birds (I have two parrots of my own). As a practising Catholic, I enjoy writing about matters relating to faith.

Copy Agency Owner | Copy Or Die | Words and ideas for brands that wanna live forever Hi, I’m Ben. Me and Dave Harland founded our copywriting agency Copy Or Die, for words and ideas for brands who wanna live forever. What does that mean for your business? 👍🏻you gain confidence in how your brand shows up in pixels, on paper, and in person 👍🏻you give confidence to your customers, so they believe in what you can do for them 👍🏻you make more money and grow your brand… which is why we’re all here, right? Dave’s been writing for a living since the mid ’00s (proper vintage, that lad) and I’ve been at it since 2017. Over the years, we’ve both honed our skills and grown our networks. We know all the best copywriters in each specialism, and we only bring in excellent writers who are also great people to work with. That part’s important to us. When you work with Copy Or Die, it’s not just a “pay money = get words” thing. You can get that cheaper elsewhere. Way cheaper. If you've got a bargain basement budget, we’re not the agency for you. But if you're the type to invest in quality and you want to tap into our combined 25+ years of copywriting experience? Now we’re talking. We’ll help you identify your messaging strategy, build your tone of voice, and nail down your copy priorities and target audience. If you come to us with something specific in mind and we don’t think it’ll help your brand, we’ll say so. We’re here to be your expert copy consultants, not nodding “yes” men. We go through an in-depth briefing process to establish exactly what you need. Then we’ll pair a writer to your project so work can get underway. Once the words are written, you also get mine and Dave’s expert eyeballs all over your copy. Every project goes through a final checking stage before being sent over to you. If you want copy that… 🔊 sounds like you 🚫 doesn't sound like everyone else 🗺️ gives your customers the info they need 👌🏻 gives your customers the nudge to say YES …email me on ben@copyordie.co.uk or Dave on dave@copyordie.co.uk And finally, if you’re a freelancer, find support, advice, and procrastination you can justify with the indie business club podcast. Mel Barfield and I share our hot, cold, and lukewarm takes on various freelancing topics including how to be your own best customer. Contact me: 💼 Copy clients: ben@copyordie.co.uk ✍🏻 Copywriter: https://copyordie.co.uk/writers 🎧 Freelancer Lunch Hour: https://barfieldandmckinney.substack.com PS: I also worked as a sports journalist back in the day, so DM me to chat SPORTS 🏀🏈⚽⚾

People need you - let’s not waste words. You’ve got fifty-five words to make people stay. You’ll need the exact search terms people use to look for you. That leaves about fifty words to say what you do. Using language that sounds like you and your brand. While tickling their subconscious psychological needs. Oh, and make it entertaining, too. Want some help? I’ve been writing professionally since 2016. I wrote content for personal finance blogs, then progressed into copywriting for a wide variety of clients and agencies. If you poked me with sticks, I’d probably admit a preference for working with ethical businesses and social enterprises. But I love to learn how things work, and I get a real kick from immersing myself in the fine details of different industries and disciplines. The bulk of my work this year has been for universities and HE providers, including University College London and the digital learning platform Coursera. I deliver: • Thumb-stopping website copy and article content • Extensive topic and industry research • Tone-Of-Voice Audio Recording Analysis, to help founders and entrepreneurs develop an authentic written persona Get in touch, and let’s get it written up the way you need. Email dan@magnifycopy.co.uk, or call me on 07927389370.

Congratulations. You’ve decided to read my profile! In copywriting circles, getting the right sort of attention is half the battle. The other half is what I’m much better at; writing the right sort of words. Words that help people understand ideas, businesses and products (and take the right kind of action). Clients large and small Over the years, I’ve written car ads for Porsche, social posts for Bombay Sapphire and entire websites for the RAF. Big brands are often great fun to write for. What I really love is working with small businesses; seeing the smiles cross my clients’ faces as I bring their dream project to life with a few well chosen words. Tone of voice projects are my favourite, and I’ve recently enjoyed collaborating closely with clients such as biomass energy firm Innasol and pest control startup Spotta to get their brand language perfectly tuned for their audience. My skills I can turn my hand to: Websites Long and short form copy ads Brand Tone of Voice Documents Emails Leaflets and brochures Banner headlines Social Posts App and interface copy TV scripts Content scripts Brand and company names Packaging copy Point of sale copy Dating profile copy (that’s a joke, but I’m happy to try…) I’m also one half of a copywriting duo, as my wife Laura is a very talented (and outspoken) wordsmith too. Our copywriting agency folio is online at www.tmcmcopy.co.uk Recent satisfied customers ‘We picked TMCM out of 5 other agencies and were not disappointed. They understood very quickly our challenges and answered very creatively. The result is beyond our expectations. Thanks again!’ Julien Lescure, Founder of Chrome Carbon ‘TMCM are super quick, when they can be and job allows, and I have found the costs very reasonable for the excellent high level service they deliver. I am always satisfied!’ Phil Sills, Photographer and Director - Phil Sills Photography Contact Details Ready to get the right words right? Drop me an email or call me at: dylan@tmcmcopy.co.uk 07879452950 Easter Egg Want to know how I became a successful copymonkey? Course you do. Fellow copywriter Nigel Graber was kind enough to interview me recently: https://mightier-than.com/copywriter-stories-number-15-dylan-glover/

I have worked as an integrated creative since the start of my career in TV, VR, social, mobile, print, outdoor and online. Along the way, I've had the pleasure of working with hologram technology, 3D printing, e-sports gaming, exhibition curation and created a PR campaign for a 300-year-old windmill on a housing estate. As well as a few global ad campaigns. I have worked on global brands: Amazon, Facebook, Siemens, Google, Unilever, Procter&Gamble, Kellogg's, ASICS, Hewlett Packard, DHL, Western Union, Sony PlayStation, and in local markets and independent organisations including: Wired UK, McDonald's, Dartmouth Films, Homebase, Auto Trader, Brixton Windmill, 38 Degrees and many others. I remain close to Falmouth University as a guest lecturer, helping to introduce new creatives into the industry and contributing industry knowledge to their online MA course. I also mentor and manage apprentices through The Marketing Academy Foundation and Creative Mentor Network.

Here's a copywriter who can share your vision, communicate your message and hit your deadline. I'm a team player with a major can-do attitude. Plus, having oodles of experience gives me just what's needed to create great content for you time and again. It's this insight that shapes the words I choose, and how they're arranged to create the strongest impact for all my clients, whether the brief is website or marketing driven. A degree in journalism, a postgraduate digital marketing qualification and two decades embedded within digital, design and creative teams have been the ideal backdrop to my extensive freelance career. Since earning pocket money from my sisters writing their 'thank you' letters as a child, I've always been putting the client first. If you can name it I can write it... Past projects have seen me deliver a creative mix: - website content - film scripts - change & corporate communications - complete magazines - magazine articles - newsletters (print and digital) - social media campaigns - blog posts - print brochures - annual reviews and strategy documents Broad sector experience It's useful for you to know I know my way around a broad sweep of sectors and communication needs. That's first-hand experience of creating killer copy for: - B2B - Fashion and lifestyle - Healthcare/pharma - Health and fitness - Global business - Luxury retail - Higher Education - Consumer goods My time in digital teams gives me strong SEO, functionality and usability skills. My clients receive results-driven copy built around thorough keyword research. Plus, my content design knowhow know how to test and retain reader attention. Web developers build better websites with my content performance insight too. And when it comes speaking in plain English, I know how to explain complex comms to audiences in highly consumable language. If you're looking for a copywriter who's invested in effective client handling and on-target communication then do get in touch. I think you might have found her. What clients have to say... "Rachel joined our team for a twelve-month contract supporting transformation communications for a large global client. Simply put, Rachel writes and curates great content. She is also incredibly reliable and responsive. But that’s not all. What I have really valued about working with Rachel is her ability to analyse, assess and make strategic recommendations for structuring websites and portals, to craft meaningful copy that really lifts corporate newsletters and to come up with headlines that will engage and be memorable.” - Jill Gaskell, Targit Communications “It’s been incredibly helpful to understand the value and quality of our website content, when looking towards implementing something new for the company. As a Content Strategy consultant, Rachel gave us an essential external viewpoint. She has been able to question and analyse our current site and help us plan for future developments.” - Gabriel Murray, Director The Lift Consultancy “Working with Rachel is always a pleasure. She quickly gets a grasp of what is trying to be achieved and will always deliver above and beyond the task. Simplifying the message into it’s simplest form is something that seems to come very naturally to her.“ - Roger Streeten, Streeten Design “Taking a gradual approach to improving our SEO has allowed us to embed our new-found knowledge into our daily work. We now have a stronger understanding of how to research keywords, create content our customers want to read and have a stronger understanding of the work carried out by our digital marketing agency.” - Steve Newins, Director, Whiteley’s Office Supplies

I'm a copywriter and copywriting trainer based in Leicester. I write clear, vibrant, persuasive text for companies and charities. You can find my work on websites, blogs and social media and in magazines, annual reports and brochures. My copywriting training courses help individuals and businesses write better copy. The focus is on straightforward, practical techniques that get great results – fast.

I work with B2B customers, SaaS businesses and as an overflow copywriter for agencies. By creating well-researched, well-written content that earns its place at the table, I help brands to be heard above the noise of today's online marketing. I have worked with brands that include Hildon, IBM, Lenovo, Kaspersky, ServiceMaster, Twinings and Oxfordshire County Council, developing a reputation for delivering content that drives new business and really shortens that sales cylce. For more information visit www.completecopywriting.co.uk or give me a call on 07920 440506.

User-centred copy and messaging that drives action by connecting more naturally with your ideal audience. Hi! I'm Laura, Copywriter and Content Designer. Specialising in not-for-profit and B2B. 𝗪𝗵𝘆 𝗺𝗲? I’ve worked in marketing and content creation for over 18 years with a particular interest in the not-for-profit and education sectors. Sector experience: Charity & not-for-profit, housing, education, coaching, financial services, tech businesses big and small, advertising & design, and automotive. And a range of smaller B2B service-based businesses. I’ve written: - Strategy, policy & annual review documents - Newsletters & emails - Case Studies & client stories - Large-scale, multimillion-pound, public sector tender documents (successful ones!) - Tone of Voice workshops & guides - Web & blog copy 𝗗𝗼 𝘆𝗼𝘂… have a great service, impressive outcomes, and exciting ideas to develop? want to connect with your audience, rally your supporters, and capture the stories that showcase your work? need a tone of voice that fits your organisation’s values and culture? 𝗛𝗼𝘄 𝗰𝗮𝗻 𝗜 𝗵𝗲𝗹𝗽? We’ll talk about what makes your organisation different and delve into your goals. I’m a good listener. I’ll research your audience; what drives them and what deters them. Then I’ll tell your story with effective content that connects naturally with your reader in a way that makes them want to take action, whether that’s… --> becoming a service user or client, commissioning your service, donating, volunteering, or signing up for your newsletter. I prefer a no-fluff approach to messaging and copywriting that focuses on achieving your goals. 𝗧𝗵𝗲 𝗿𝗲𝘀𝘂𝗹𝘁? Persuasive (not pushy) messaging that makes an impact in the right place, with the right people, at the right time. I've also developed some processes that make working with me really easy and enjoyable. So what are you planning? Drop me a line and let’s chat! Laura