I am a hybrid copywriter, creative strategist, and academic researcher passionate about shaping copy and creating content that resonates with diverse audiences. With over ten years of experience, I've become a copy polymath, crafting engagement posts, writing long-form academic articles, and scripting interviews for popstars, chatbots, and even popstar chatbots. Working with a diverse client roster from Spotify to Gold Collagen, I have experience crafting impactful copy, designing tone of voice (TOV) guidelines, product description language hierarchies, and taglines for mega brands and boutique traders alike. I owe much of my work ethos, diverse skill set, and efficiency to the fast-paced environment of Byte London, where I worked as a Creative Lead for Spotify for many years. I led a team of six creative planners and collaborated with the Spotify social media team to shape the streaming brand's strategic approach to distributing and targeting content most effectively across their various markets. Developing TOV strategies, landing the perfect 'one-liner,' or reshaping a clumsy narrative into a page-turner may be a niche sweet spot, yet, I thrive on using my expertise to connect with audiences and bring products, campaigns, and initiatives to life. Let me do some word-solving for you in a way that's engaging, coherent, and tailored to speak exactly how you'd like to be spoken to.

Hello! My name is Awaishah Alqahtani, but you can call me Aw (pronounced “O”), a freelance Copywriter | Editor | Translator I am a Kuwaiti-Bedouin female, an avid reader, researcher, collector and illustrator of stories, especially Bedouin women stories from the Gulf Cooperation Council (GCC) countries. I have a BA in English Language and Literature from Kuwait University and am a trained copywriter and editor. I’ve been an English/Arabic translator in the administration and project/event management fields for years. I love translation, and I bring all that experience to my work as a copywriter and editor. When words are translated, more people are included, and more are welcomed to experience your story My diverse cultural background gives me a deep appreciation of people's different experiences, especially women. I grew up collecting copy in the form of papers, books, and art which I’ve curated into a private collection in my home. This inventory of stories tells the journey of my life. Writing is an intricate process; I help preserve your voice in copywriting and ignite connections with your readers. Collaborating with creative entrepreneurs, especially women-owned business by supporting them to do and be more bring a sense of joy and community. Connection, conversation and building community are such important aspects of my work. I love working on copywriting projects that bring in life changing experiences to their readers. My skills include: > Copywriting and copyediting > Developmental and line editing > Translation (English/Arabic) I bring my attentiveness to your writing project’s needs, and I will support you in communicating your ideas and stories in a transparent and engaging way to your ideal audience. Your success with words is my success too. I look forward to collaborating with you on your next project! https://www.instagram.com/thecopyinventory/ https://www.instagram.com/bedouin_acts_of_feminism/

Over the past ten years, I've created content for a range of industries — business, entertainment, healthcare, hospitality, fitness, retail, travel, technology — and everything in between. I'm proud to have worked with many prestigious brands, including Expedia, Lenovo, Red Bull, Microsoft and O2, and have ghost-written content for Esquire and Entrepreneur, among others.

With 9 years experience working in a range of sectors from B2B SaaS to luxury hospitality, I’m an all-round word nerd who combines data with creativity. I offer SEO content strategy, article and blog writing, website copywriting, and email marketing support for organisations across the UK (and one or two in the US). My main area of interest is working with service-based businesses, big and small, to improve their reach, website traffic, Google rankings, and help them share their expertise with the world. I drink too much coffee, surround myself with house plants, and have a TBR list longer than my right arm. For more info on my services, please feel free to get in touch directly or have a mooch around my website. Speak soon! Book a call with me directly: https://calendly.com/alice-rowan-marketing/ ------ What my clients say: "Alice was a dream to work with, putting her strong B2B writing skills to great use at LTG." "She is friendly and reliable, I knew I could always trust her to deliver scintillating copy as well as handle the admin/project management side of things with aplomb." "She is a very talented creative writer, with a great talent to fully immerse herself in any subject that she writes about."