UK Copywriters Directory

  • Words are marvellous little things. They can communicate important information, increase sales, change people’s perceptions, give us the feels, and be the difference between business success and failure. But words can also be tricky, and that’s where I come in. I can help you develop a unique brand voice through engaging, targeted copy that reaches out and grabs your audience by the eyeballs. I’m a geed-up generalist, riding the wave of whatever you’re into. From literary festival launches and high-end home renovations to transformative tech and beautiful beauty products – I’m game if you are. I’m responsive, reliable, and ready for anything. I enjoy collaborating with agencies and in-house teams or flying solo to meet your needs. Here are some of the many things I can write words for: – Websites and digital marketing materials – Print advertising and marketing materials – Blog posts and mailers – Brand books, style guides and tone of voice development – Brand slogans and product naming – Reports – Scripts for adverts and promotional videos – News, feature, and promotional articles – Interviews and transcripts And here is some delightful feedback I've received: ‘Loved working with Sarah. Great work ethic and great to bring into the client environment.’ Nikki Berry, NB Creative Communications ‘Sarah always delivers excellent copy that matches the brief perfectly. She's also fast and completely reliable – a dream freelance writer!’ Claire Price, Archant Dialogue ‘Sarah has worked on several large branding projects with us and is a pleasure to work with. We've been really pleased with her copywriting as she manages to make any topic clear and interesting to read.’ Lucy Sloss, Studio Mothership For copy that's in need of a clean-up, I also provide copy-editing and proofreading services. I am an Advanced Professional Member of the Chartered Institute of Editing and Proofreading. If you think your project could benefit from my skills and experience, please get in touch: hello@sarahherman.co.uk

  • I've been helping global brands and household names use good words to create a better customer experience for over 15 years. I honed my skills as head of brand language at one of London’s top communications and PR agencies, helping them to build a brand language team from nothing. I designed products and services to develop and deliver tone of voice, and created training programmes, guidelines, customer journey mapping and internal and external research programmes. I then moved to a specialist tone of voice agency, where I made sure the work was never less than top notch. There I worked closely with clients on global brand tone projects, digital communications and copywriting training. Now I head up Enough Said (enoughsaid.co), and am on a mission to help people use words well to bring their brand to life. I do this through brand language development, training, copywriting and content strategy and design.

  • I've been copywriting for ten years and counting, starting in digital marketing agencies before going freelance full-time in October 2013. I have a degree from Oxford University and a Diploma in Copywriting, and work for clients ranging from start-ups to international organisations. I particularly enjoy writing for lifestyle and travel clients, but I'll happily write about virtually anything. Some of the clients I've written copy for: The North Face, Vans, Lacoste, the United Nations World Food Programme, Miele, Skyscanner, Foot Locker and Starwood Hotels.

  • How to convey in one little summary box that I love big ideas, clever concepts, long-held passions, people who talk with their hands, the rhythm of accents, gerunds and Faber book covers? Colour palette of DREAMS, man. How to tell you that I believe inspiration is everywhere, from Flaubert to fish finger adverts; that voice is everything; that the world is made of stories but it all hangs on the telling - and that the fathoming of that telling is maybe the most satisfying bit of all? That I think good writing is just fine and dandy, but great writing - the stuff that feels instantly, unquestionably, thrillingly yours - is what we should all be aiming for? Hell, it’s what we all deserve? I mean, this thing doesn’t even allow for italics. But here goes. Communication strategies and training, brand stories, writing that captivates and compels: I live and breathe it all. Got a story that needs telling? Get in touch.

  • Working in Cornwall, I've developed a specialism writing for small and medium-sized businesses, producing web content, product descriptions, leaflets, newsletters, social media strategies (and the occasional post) plus posters, adverts and other bits and pieces. My clients are from a variety of sectors, including hospitality, weddings, food, craft, and the service industry, as well as a couple of charities. The common feature is that they're busy people, looking to get the best out of their websites and other written materials, and without the skills or time to manage that themselves. I can also edit and proofread clients' own work, which can make an all-round approach to a project, for instance writing the website's main text, and editing a how-to section, written by in-house experts. Personally, my interests are varied, and include cooking, the outdoors, history, music, singing, and the environment.

  • It’s not easy writing about yourself, I’m usually much happier writing for others, but I’m here to tell you about me and my business… I’ve been writing professionally for a few years now. My company is called Initial Words Copywriting and Proofreading, and I am based in Urmston in Manchester. I started my career as a media officer at Lancashire County Cricket Club and after a few seasons of looking after the press box and media releases, I decided that I wanted a change. Jump forward a few years and I am here in Urmston sharing offices with a pair of web developers, a marketing consultant and a social media company, and we have formed a type of co-op. We work together often and it’s useful to have other industry experts on hand! I think if I was to share one of the most important skills I’ve learned over my career it is to learn to listen to your client. To be able to write in your client’s voice, you have to listen to them first and understand what their brand message is. Without that, you are just writing your own words, not being a copywriter. I love listening. What sort of services do I offer? I try not to specialise in just one area. Carrying out different sorts of writing means that I can understand different types of voices and tones, and I like to turn my hand to many industries. Blogs Editing Proofreading SEO and content optimisation Product descriptions Setting up and managing WooCommerce WordPress website administration Newsletters Press releases Website content Social media profiles App content Brochure and leaflet content Interview skills Enough about me! If you would like to learn more about my content service please do get in touch or message through www.initialwords.co.uk and I’ll get the kettle on.

  • Hello Before becoming a freelance copywriter, I worked as a journalist and in a business psychology consultancy. These experiences have proved invaluable when it comes to understanding what makes a company tick and writing persuasive branding materials and marketing communications. I enjoy writing compelling copy that conveys key messages as well as an organisation's personality. Recently, I've written a brochure for Save the Children, web content for City University, case studies for Deloitte and brand stories for a Somerset cider company. I also run writing workshops. If you like the sound of this, do get in touch and let's see how we could work together.

  • I'm an experienced copywriter, copyeditor and proofreader based in Brighton. Additional skills: InDesign, Photoshop, Illustrator www.copybycat.co.uk

  • Creative Copywriter based in Glasgow, Scotland. I specialise in working with SMEs, developing brand voices, web copy and content strategy.

  • Having worked in digital marketing roles for several years, I launched Content By The Sea in February 2019 after noticing that many businesses are lacking resource, understanding and technology required to deliver a content strategy that serves them. She also enjoys blogging about mental health, cooking delicious vegan food and walking the North East shores with Potter.

  • Specialising in automotive B2B and B2C SE-Optimised content & copy. 30+ years of automotive industry knowledge and experience. From 'hands on' to management & ownership, I understand the industry, market, demographics and sales from both perspectives. Freelance writing since 2012, training under a number of well-known and respected agencies and organisations. My words have been used by organisations such as JLR, The Guardian, and Coventry University. Member of The Guild of Motoring Writers You can view some of my work at PetrolPrices.com (3m+ members)

  • I'm a copywriter and content consultant based in Tunbridge Wells, Kent. I've been a journalist, an in-house comms manager and I've worked agency-side. I'm now bringing all that experience to the bit I really love: communicating ideas through words. So, if you're looking for someone with an appetite for understanding what your customers want - someone creative, considered and diligent who can quickly turn concepts and ideas into crisp, clear copy - then let's chat. Whether you need strategic support for content-driven projects, some SEO-friendly words for your website, or engaging copy for brochures and marketing materials, I'm here to help. Find our more at www.workwithwords.co.uk.

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Jenny Lucas

“My favourite task is editing and refining the message, because, for me, that’s when the project really starts to come together and take shape.”

Jo Martin

“I love seeing my work out in the world. Knowing my work was being seen by some of its 300,000 followers and seeing them engage with it, was a great feeling”

young woman with sunglasses on smiling against picturesque waterfallsSarah Vordermeier

“Fill your time and inspiration board with conferences, podcasts and reading. These will always give you confidence, connections with peers and a glimpse of what thought leadership looks like.”

James McCann-Ellerington

“Find out what you like writing about and go all-in.”

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