UK Copywriters Directory

  • I started out in the communications field 20 years ago, writing and editing in traditional book publishing. Then the internet happened. In the heady days of the early 2000s I was working solely on digital projects for a small specialist start-up. We were a small team, so I had the opportunity to work across all aspects of digital comms, from writing to design to technical to marketing. We eventually morphed into a large international STM publisher, and I was focussed solely on producing and marketing high-end educational and promotional products. I’ve gained a ton of experience and insight into the various aspects of websites, apps and all manner of digital comms products, but in the end I wanted to get back to the story. I don’t work in any particular niches, and I like the variety that provides. In the end it comes down to solid copywriting technique and knowing what’s required for a particular kind of job. It has to be good writing, and it has to be the right kind of writing, to get the engagement and pull readers “across the line”. That’s what I focus on. I’m insanely curious and am happiest when I’m learning something new. I’m even happier when I’m getting paid to write about it! Put me to work on any topic, and I’ll do you proud. I know a lot about a number of fields: writing, editing, marketing, design, digital development, what makes a successful digital product or service, how to translate technobabble, what makes effective sales and marketing materials, press releases, blog posts, in-depth content marketing pieces, content discovery, SEO essentials and a whole lot more. And I’m a dab hand at Wordpress, so if you’re a small business looking to set up a package of communications essentials, I’ve got you covered. Website + content + SEO + social media… and all the little technical bits involved. Beyond these, my interests include: productivity, mental health & mindfulness, lifestyle, travel, food, sustainable brands and living, drawing and printmaking, photography, music, film, theatre, aviation, dogs, social issues and a touch of politics. I know what clients need. I know how to make their lives easier. Beyond top-notch writing, it means delivering what’s needed at the right time and cost, and open communication. And if I can bring my wealth of experience to any other aspects of your comms work beyond the words, I will help you. Get in touch to find out more or talk about a project you have in mind.

  • I'm Sarah Clark, a copywriter, blogger, social media butterfly and journalist. Sometimes all in the same day! I set up Sarah Clark Copywriting in 2007, after being made redundant from a long-term position as a Communications Manager for a government department. My writing career began in 2000 when I joined Beauty and Health Publishing Ltd as a Features editor for three B2B magazines. Since then, I've written for major skincare and pharmaceutical companies, independents and small businesses as well as digital media agencies and publishing companies. I'm also a published author. I offer high quality copy writing services tailored to your needs and budget. Contact me for more information.




  • Beginning a career in copywriting to support small local businesses with their content strategies. Currently studying my Advanced Certificate in Digital Copywriting with the IDM.

  • I help brands find their voices. Did you know that 2/3 of all businesses (yep, even some of the huge ones) haven’t yet developed a brand voice that helps them stand out? Instead, they mostly stick with safe business-speak or pale imitations of the Innocent tone of voice you see everywhere from your condiments to your toilet paper. But your brand doesn’t have to blend in or copy everybody else. Using a process that's equal parts brand soul-searching, competitor analysis and customer research, I help businesses develop brand voices that make sure they stand out and stay miles ahead of the competition.

  • Dorset based copywriter with interests in sailing, electric powertrains (e-bikes, e-cars, boats - whatever needs a battery not fossil fuels) and cannabis / psychedelics. What do I do? I take complex topics and communicate them to a level that most people will understand. This has been in the past, cryptocurrency, the finer issues of e-commerce, and simplifying the language of academic research. Visit www.richardshrubb.com to see what I'm about!


  • My background in publishing gives a distinctive foundation to my skill set as a copywriter. I have more than a decade of experience working on local and regional publications with the associated breadth of expertise as a researcher, interviewer, writer and editor. I'm a skilled communicator with the ability to quickly establish a rapport with others. This has proved especially valuable for B2B work in terms of protecting and enhancing client relationships. The ability to read between the lines and accurately interpret a client's needs (even when they find that difficult to articulate!) is one of my key strengths. I'm experienced in various areas of copywriting and clients range from small independent businesses to large, international companies. Projects completed include everything from awards applications to high-profile branding. I love variety and no job is too big or too small. Ability to work under pressure and meet deadlines a speciality.

  • North Wales based copywriter, human resources/ training professional & proofreader. I provide specialist HR & business writing plus a full range of copywriting services.

  • Kathy Appleby is an experienced marketing copywriter, with 15 years in client-side public relations under her belt. She communicates clearly at all levels with an engaging, accessible style and a particular strength for simplifying complex issues. PROFESSIONAL EXPERIENCE: Public Relations Officer, PHS Group plc, 2000-2013. In this position, Kathy launched the company's staff newsletter, establishing editorial policy and design and also commissioning, writing and editing issues. She also managed all media relations for the Group brand. This entailed writing and successfully placing press releases and feature articles in the FM trade media, resulting in widespread, brand-building coverage. Communications Manager, PHS Group plc, 1990-1999. During this period, Kathy had responsibility for all PR, sales literature, advertising and direct mail output across PHS. She also led the processes that delivered two, successive corporate identities including the Group's current branding, with its distinctive yellow 'lozenge'. FREELANCE: In 2013 Kathy embarked on a freelance copywriting career, full time. But she does have form! Kathy wrote all copy for the launch editions of websites www.lavish.co.uk (Lavish provides beauty and spa gift vouchers) and www.phabstandard.com (Phab is the performance-based standard for professionals in the hair, beauty and nail industries).

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Jenny Lucas

“My favourite task is editing and refining the message, because, for me, that’s when the project really starts to come together and take shape.”

Jo Martin

“I love seeing my work out in the world. Knowing my work was being seen by some of its 300,000 followers and seeing them engage with it, was a great feeling”

young woman with sunglasses on smiling against picturesque waterfallsSarah Vordermeier

“Fill your time and inspiration board with conferences, podcasts and reading. These will always give you confidence, connections with peers and a glimpse of what thought leadership looks like.”

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“Find out what you like writing about and go all-in.”

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