Thanks to the 422 copywriters who gave up their time to complete our wide-ranging survey, and to the sponsors who make this report possible.
Headline sponsors:
Day Rates
A slight increase in the day rate average – perhaps just enough to contend with inflation.
Gender Pay Gap
Overall, the gender pay gap has widened. Although this gap is largely represented by in-house and agency writers.
Do you use generative AI?
Our survey finds that, while more copywriters are concerned about competition from AI, the majority of copywriters are adding AI tools to their own workflows.