Rhythm, ‘show don’t tell’ and extended metaphors – learn how to apply the core creative writing techniques that Dolly Parton has used in her iconic songwriting
TAG » copywriting technique
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5 writing lessons from Dolly Parton’s chart-toppers: insights on language, messaging and conveying emotion
31 May 2023 by Sarah MullaneyCategory: Blog, Copywriting techniqueTags: copywriting technique, copywriting techniques, writing techniques |
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How thinking like a journalist can make you a better copywriter
12 April 2023 by Hayley MaguireHayley Maguire explains how adopting a reporter’s mindset can help improve your copy
Category: Blog, Copywriting techniqueTags: copywriting technique, copywriting techniques, writing techniques |
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How writing less could make you happier
17 August 2021 by EditorLucas North on why less is often more when it comes to writing copy
Category: Blog, Copywriting techniqueTags: copywriting technique |
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Top 5 tips to make your ‘technical’ writing more engaging
14 April 2021 by Christine NairneThink writing about specialized topics is impenetrable and dull? It doesn’t have to be says Chris Nairne.
Category: Blog, Copywriting techniqueTags: copywriting technique, technical writing |
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Have you tried the black cab exercise?
17 April 2019 by Alice HollisAlice Hollis shares a simple exercise that can help you get to the bottom of the emotions driving your clients and customers.
Category: Blog, Copywriting techniqueTags: copywriting, copywriting technique, selling benefits |
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Charismatic letters generate profits
19 April 2013 by EditorHow using the NLP concept of modalities can help you write charismatically.
Category: Blog, Copywriting techniqueTags: charismatic sales letters, copywriting technique, creating rapport, persuasive sales letters, sales letters, Sales Letters That Sell, Write to Sell | Comments (2)