With over 30 years of expertise in creating engaging user experiences, I've delivered content and thought-leadership for the Cabinet Office, Metropolitan Police, Cancer Research UK, PwC and other clients.About meI'm a Senior Content Designer & Strategist with 30+ years' expertise spanning digital, print, and broadcast media. I have worked for blue chip clients such as the Cabinet Office, DWP, Metropolitan Police, PwC and Cancer Research UK.What I doUser-centric strategy: Crafting content that resonates, driving conversions and engagement.Seamless journeys: Building intuitive end-to-end user experiences for trust and loyalty.Data-driven impact: Leveraging analytics for targeted content and enhanced visibility.Conversion focus: Designing compelling content for tangible actions and results.Multi-platform proficiency: Tailoring content for diverse channels.Expertise & resultsTurning complex processes into intuitive, user-friendly journeys.Quoted in reputable publications, such as the Wall Street Journal, FT, Reuters and Investors' Chronicle.Led impactful B2B and B2C projects.Skilled in UX, SEO, service design, graphic design and more.What I can do for youEngaging ad copy: Compelling ads and advertorials driving clicks and conversions.Email campaigns: Nurturing leads, driving sales.Content audit: Boosting visibility and user experience.Persuasive website copy: Enhancing engagement and conversion.Captivating product descriptions: Highlighting features and benefits.Conversion-optimised landing pages: Encouraging action.Impactful social media content and strategy: Amplifying brand presence.Informative blog posts: Establishing authority, attracting traffic.Compelling case studies: Demonstrating product/service effectiveness.In-depth whitepapers: Showcasing industry expertise, generating leads.Attention-grabbing press releases: Announcing news, events.Effective video scripts: Conveying messages convincingly.Concise brochure copy: Showcasing offerings persuasively.Persuasive direct mail content: Driving offline engagement.Comprehensive eBooks and guides: Educating and engaging.Targeted PPC ad copy: Relevant and effective ad campaigns.Sales collateral: Supporting sales with impactful materials.Strategic content planning: Aligning content with brand goals.SEO-optimised content: Enhancing search engine visibility.Consistent brand messaging: Resonating with the audience.TOV and style guides: Creating effective brand communication.Training and coaching: Upskilling your in-house team.Let's connectBased in London and Narbonne in France, I'm ready to collaborate on your project. Let's chat!

Conceptual copywriter. Agency to the core. I have a strong grounding in staying on brand, on brief and on time across a wide range of projects. My specialisms are B2B tech, financial services and charity. I like to dovetail with planning on campaigns to turn the strategy/messaging into effective copy through the funnel. Things that excite me: strategy documents, brand voice guidelines, great briefs, talking to product owners, working on concepts with an art director.

“Working with Jay was an absolute breeze...happy to recommend him to anyone needing a skilled and dependable copywriter”, testimonial from LinkedIn. I operate with two specialisms under two brands. 🔍 The Go-To SEO Copywriter I craft easy-to-read content for humans, not algorithms and typically write for: -Small biz owners -Content marketing managers -Content agencies. Since starting out in SEO back at the beginning of the pandemic, I’ve been following Google’s updates like a hawk. By staying ahead of the trends, I know how to write stuff that ranks. In 2024, the focus is on authentic, human-first content. The internet was flooded with samey AI-generated crap last year. And Google is rebelling. That means you’ll need to show off your unique expertise and experience if you want to appear in search results. And I know all the tricks to do that for you. Since 2020, I’ve written for lots of industries, including: -Legal -Health -Tech -Marketing -Education -Sports -Ecommerce -Professional services My website is undergoing a refresh, so please request my portfolio and prices. Send me an email: jay@thegotocopywriter.co.uk. ✈️ The Go-To Travel Copywriter As a travel consultant turned travel copywriter who’s been to 50 countries, I know how to write authentic travel content. In fact, I worked in travel for 10 years. How’s that for industry experience? All this means I know how to craft copy that generates more enquires and makes more bookings. I retrained and reskilled in copywriting when the pandemic hit, having been made redundant from my travel job. Now, with travel back on the agenda, I’ve taken my new skills to my old industry, the one I love. Check out my website for prices: TheGoToTravelCopywriter.com. Here are verified reviews of my services: Let's do this, shall we? Send me an email: Jay@thegotocopywriter.co.uk

I'm a freelance B2B copywriter working mainly in the tech sector. I specialise in the energy industry, a sector I've loved working for over the past six years. Before becoming a copywriter, I ran in-person brand strategy and idea-generation workshops for clients at a London ad agency. Exploring where future trends will lead us is something I find fascinating. While at the agency I researched and wrote a regular trend publication for clients. It's a skill I still put to use writing about energy sector trends for my copywriting clients. My working life started in a New York publishing house, honing my proofing and editing skills. Now I combine that experience with my marketing background to help brands express what makes them unique and help them stand out online. Client Testimonial “Sarah is a detail-oriented writer whose creativity and writing style boosts our ability to transform our technical solution content and expertise working with utilities around the world into meaningful thought leadership stories and technical blog posts. “Frederik ten Sythoff - Greenbird IT

Lost for words? Cat’s got your tongue That’s me, hello. I’m a Leicestershire-based creative and commercial copywriter ready to tell your story. I’ll help you find the right words and your unique voice to sell your products, promote your services and make an impact. Whether yours is a well-known brand or a start-up, I specialise in creating tone of voice tailored to you. I inject your personality to every page and project, big or small, whether B2B or B2C. Save valuable time and hire me for: Branding: Tone of voice, slogans, personas, guidelines Strategy: Comms and content planning Digital: Landing pages, websites, emails, blogs, online ads Print: Brochures, newsletters, DM, press ads, posters, articles and point of sale Workshops, training and mentoring: For your whole team or individuals I’ll cover all things copywriting, blogging and tone of voice Drop me a line at writers@catcopycreative.co.uk or call me on 07989 596 985, I’ll be ready to listen and happy to help. Although I'm in the midlands I work with clients all over the world, so don't let distance come between us.

Experienced copywriter, editor and journalist. Content production for clients across a variety of B2B and B2C websites and social media channels. Senior newspaper editor with over 25 years experience in honing sparkling copy and content. Currently course Tutor in Copywriting, SEO Content Writing, Social Media Marketing for the College of Media and Publishing. Awards writer for leading UK agency, crafting copy for B2B businesses, helping them achieve the recognition they deserve. Content specialist working with smaller marketing and PR agencies to write website content, blogs and sales copy as well as social media and email marketing. Experienced in client liaison across the B2B and B2C arena, including the compilation of case studies and press releases. Lead copywriter for luxury hotel brand Movenpick.

I’m Jo, I’ve written some books on marketing and run a business called Lean Content. I host a podcast for freelancers called Niche Upon A Star. I have eight years' experience as a copywriter, and ten years' experience trying to teach kids History and Politics. I live in Bristol. I do stand up comedy in my spare time. Today I work with mostly B2B clients, to grow their social following, increase leads and communicate the value of their business. I plan and write content campaigns based on the stories in your business, so you and your team can shine online. My team also write proposal documents, brochures, case studies, web copy, thought leadership articles and eBooks. I’ve been told that I’m honest and straightforward to work with. I certainly love what I do. I’m always happy to talk about marketing, so give me a shout: 📞 +447872 488682 💌 jo@leancontent.co.uk

When you don’t have the writing capacity, confidence or skills you need in your team, I’m here to help. You can work with me in two ways. You can outsource your writing to me, or you can hire me to boost your in-house writing skills. My clients include marketing agencies, SMEs, and national and multinational businesses. Perhaps the biggest testament to my qualities is that I have been working with several of them since I started my business in 2012. I believe they choose to stay with me for four reasons. I’m pragmatic: I’ll always be able to back up anything I’ve recommended or written with best practice knowledge and sound thinking. That said, you’re the customer and you know your business. I’m not diva-ish or precious. I’m proactive: you’re engaging me to write copy but I’ll always go the extra mile to work with you and your team to add value and offer suggestions, ideas and feedback where it’s appropriate. I’m practical: I’ll call when I say I will; I’ll deliver when I say I will. My job is to help you and your business, so you can rely on me to be reliable. I’m professional: if I need to talk to a customer or supplier of yours, you can put me in touch with them without fear. I work hard to make a good impression and reflect well on you and your business. If you'd like to have a conversation about how I could help you, get in touch - I'll look forward to hearing from you.

Engage, persuade & convert your audience with expertly written ads, landing pages, UX/micro copy and emails. Since 2018, I've specialised in writing copy for digital marketing campaigns, boosting brand awareness and driving engagement and conversions. My approach centres on developing customer-focused, omnichannel campaigns that hit the mark and create unique emotional connections. I write compelling narratives using data insights and evidence-based behavioural science to engage specific target audiences and context to ensure impactful engagement. Here's how I can collaborate with your marketing and design teams: • Create persuasive content that boosts conversions • Write clear, engaging copy that improves performance • Simplify complex language into something everyone can understand • Take ownership and responsibility for tasks and projects with a proactive attitude • Consistently meet project deadlines • Adhere to the strict regulations in pharmaceuticals • Work in accordance with ABPI and other codes of practice I'm adept at working in busy and regulated environments, often on several projects simultaneously across multiple squads and to varying deadlines. Interested in my copywriting skills for your organisation? Send me a DM, let's talk. Marketing Copywriter | Email Copywriter | Digital Marketing | Conversion Copywriter | Direct Response Copywriter | Landing Pages| Healthcare Advertising | Healthcare Copywriter | Copy Editor | UX copy | Video Scripts | Social Media Advertising | Tone of Voice | Behavioural Science

Copywriting is more than just putting a few words together on a page. It’s a creative process to tell stories, build brands and communicate values. That's exactly what I do. Services: Website copy, email marketing, product descriptions, script writing, tone of voice development, marketing materials, editing. Who I work with: Brands in the luxury retail, ecommerce and lifestyle sectors. Current and past clients include: Musto, Star7, Convelio, Liberty PR, Chippa Nation, WildBounds, nope. hair care, Liongate Consulting, and Mengloria. What clients say: "Hayley’s work has helped to improve the tone of voice across all our email campaigns. We look forward to continuing our collaboration for many years to come.” - Emmie Brown, Head of Brand Marketing, Musto “We hired Hayley to write the services and client pages for our website. Hayley’s work was thorough, and we very much appreciated her reactivity. We look forward to working with her again.” - Stéphane Saint-Denis, Product Marketing Manager, Convelio “Hayley’s freelance service provides a valuable resource to support and complement our account management and content teams. Her expertise, attention to detail and communication skills are first class.” - David Watts, Director, Liberty PR "Hayley provided us with on the spot copywriting that is tailored to our client’s needs.” - Florian Kaiser, CEO and Co-Founder, Liongate Consulting Want to know more? Visit my website at hayleymaguire.com Subscribe to the Just Write newsletter at justwrite.substack.com Introduce yourself at hello@hayleymaguire.com

Congratulations. You’ve decided to read my profile! In copywriting circles, getting the right sort of attention is half the battle. The other half is what I’m much better at; writing the right sort of words. Words that help people understand ideas, businesses and products (and take the right kind of action). Clients large and small Over the years, I’ve written car ads for Porsche, social posts for Bombay Sapphire and entire websites for the RAF. Big brands are often great fun to write for. What I really love is working with small businesses; seeing the smiles cross my clients’ faces as I bring their dream project to life with a few well chosen words. Tone of voice projects are my favourite, and I’ve recently enjoyed collaborating closely with clients such as biomass energy firm Innasol and pest control startup Spotta to get their brand language perfectly tuned for their audience. My skills I can turn my hand to: Websites Long and short form copy ads Brand Tone of Voice Documents Emails Leaflets and brochures Banner headlines Social Posts App and interface copy TV scripts Content scripts Brand and company names Packaging copy Point of sale copy Dating profile copy (that’s a joke, but I’m happy to try…) I’m also one half of a copywriting duo, as my wife Laura is a very talented (and outspoken) wordsmith too. Our copywriting agency folio is online at www.tmcmcopy.co.uk Recent satisfied customers ‘We picked TMCM out of 5 other agencies and were not disappointed. They understood very quickly our challenges and answered very creatively. The result is beyond our expectations. Thanks again!’ Julien Lescure, Founder of Chrome Carbon ‘TMCM are super quick, when they can be and job allows, and I have found the costs very reasonable for the excellent high level service they deliver. I am always satisfied!’ Phil Sills, Photographer and Director - Phil Sills Photography Contact Details Ready to get the right words right? Drop me an email or call me at: dylan@tmcmcopy.co.uk 07879452950 Easter Egg Want to know how I became a successful copymonkey? Course you do. Fellow copywriter Nigel Graber was kind enough to interview me recently: https://mightier-than.com/copywriter-stories-number-15-dylan-glover/

Language shapes what people think. My roles have included News & Features Writer, Senior Communications Executive, Senior Press & PR Officer, and I was the Head of Marketing Communications, before becoming freelance over five years ago. I have nearly 20 years’ experience, with an English degree, a CIM Diploma in Marketing Communications, and Accredited PR Practitioner status with the CIPR. I have worked across well-known publishing, education, and charity organisations, and businesses having a positive impact. I really care about the world, and all the souls in it. I love animals. I love learning. Curiosity has always saved this cat (although companion-wise it’s dogs for me). Give me your tangles and I'll give you back gold. Subscribe to the newsletter: https://www.roguebee.co.uk/newsletter