Copywriting life
01 Feb 2016
On the front line against the jargonauts
Ryan Wallman on the war against corporate jargon.
27 Jan 2016
The midweight’s mid-life crisis: on giving advice
Once you’ve spent a few years working as a copywriter, newer writers will probably start coming to you for advice. What’s the best way to respond?
21 Jan 2016
Finding the best copywriting project management software
Looking for software to help with copywriting project management? Alice Still reviews GatherContent, Google Drive and Confluence.
16 Dec 2015
The best ideas arrive when you don’t have a specific end result in mind, says Rod Judkins.
14 Dec 2015
Kady Potter offers up some useful interpretations of the most common client feedback that copywriters get.
26 Oct 2015
How to get the best from your freelance copywriter: lessons from my favourite clients
Kate Foster on what makes a great copywriter-client relationship.
19 Oct 2015
What do you call a group of copywriters?
Sharon Edge muses on what the collective noun for a group of copywriters should be.
30 Sep 2015
Why journalists make great copywriters
Dave Harland on how training as a journalist gives you the fundamentals to be a top-notch copywriter.
16 Sep 2015
Do you have these 5 traits of a good writer?
Chris Kenworthy reflects on the personality traits that good writers share.
09 Sep 2015
3 letters that (should) terrify any copywriter
Ben Lloyd on why you never want to read ‘etc’ in a copywriting brief.
19 Aug 2015
“You just don’t understand…” – the copywriter’s torment
Kady Potter muses on the struggle to get people to understand what us copywriters do for a living.
17 Aug 2015
Tricks of the trade: insights from an art director turned copywriter
Kim Wareham on what copywriters can learn from art directors.
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