Copywriting technique
24 May 2022
How to format your blog content
Alice Rowan shares ways to format your blog posts that will keep your readers interested
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11 May 2022
5 email sequences your business needs
New to email marketing, and not sure which emails to send and when? Lily Karenza’s guide will keep you right
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12 Apr 2022
Out of office messages don’t have to be dull! There’s room to add some personality says Leigh James
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22 Mar 2022
5 effective ways to write engaging headlines for your audience
Ruth Taylor’s guide to writing headlines that work
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15 Feb 2022
What comes first – the website copy or the website design?
The words or the look and feel? Pip Christie considers what should be at the top of your list when you’re creating a new website.
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02 Feb 2022
Why writing for print is still as exciting as ever
Diane Vanstone thinks creating copy for print marketing remains an alluring prospect. Here’s why.
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26 Jan 2022
3 great non-fiction writers every copywriter should read
Here’s a trio of well-known writers that, in Dan Lever’s opinion, copywriters can learn from
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19 Jan 2022
Swipe right: 4 copywriting lessons we can learn from Tinder
James Cullen shares some copywritng wisdom from an unusual source
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11 Jan 2022
How to write an extremely compelling product description without tearing your hair out
Martha Moger advice on writing product descriptions that sell
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14 Dec 2021
How to write a content plan quickly
Bonnie Harrington’s guide to content planning when you’re pushed for time
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08 Dec 2021
7 tips for writing a killer lead magnet
Karen Bright on how to create lead magnets that your customers can’t wait to download
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