Blog

Emily Penny explains what makes a great brand name and shares tips on how to choose one

Jaime Cox’s tips for how to create high-quality blog posts that get results

Why Sarah Bartlett thinks Making Your Website Work by Gill Andrews is worth reading

Saying no to freelance work isn’t easy, but Geraldine Jones has found that it’s sometimes best for all involved

Megan Rose celebrates 17 great examples of the kind of everyday copy that usually gets ignored

Claire Millins’ questions to help you come up with effective marketing messages

Sally Ormond’s ingredients for creating a newsletter people want to read.

Not everything you learned about writing when you were at school is right says Rob Davies

Ruth Taylor’s beginner’s guide to meta descriptions

Why Jo Watson doesn’t take kindly to being called a part-timer

Joe Jeffries’ reminder that sometimes you don’t have to go far to find the perfect words

Caroline Gibson’s advice for coping when your project timings don’t work out as planned

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