Blog

16 Feb 2022
Price per project or price per hour?
Catherine Every tackles the perennial pricing question

15 Feb 2022
What comes first – the website copy or the website design?
The words or the look and feel? Pip Christie considers what should be at the top of your list when you’re creating a new website.

08 Feb 2022
Jo Watson explains why marketing your business shouldn’t be an identikit, me me me or focus-free affair

02 Feb 2022
Why writing for print is still as exciting as ever
Diane Vanstone thinks creating copy for print marketing remains an alluring prospect. Here’s why.

27 Jan 2022
Copycat: 9 things cats and copywriters have in common
Tessa Parry-Wingfield’s convinced that copywriters and cats share some surprising traits and behaviours

26 Jan 2022
3 great non-fiction writers every copywriter should read
Here’s a trio of well-known writers that, in Dan Lever’s opinion, copywriters can learn from

25 Jan 2022
My small and medium business lightbulb moment
Irene Triendl’s realization about the most important thing you need to do when you’re marketing tech to small and medium businesses

19 Jan 2022
Swipe right: 4 copywriting lessons we can learn from Tinder
James Cullen shares some copywritng wisdom from an unusual source

11 Jan 2022
How to write an extremely compelling product description without tearing your hair out
Martha Moger advice on writing product descriptions that sell

07 Jan 2022
What’s a PCB and how can it help you figure out if clients that are going to be the right fit? Marge Ainsley explains

14 Dec 2021
How to write a content plan quickly
Bonnie Harrington’s guide to content planning when you’re pushed for time
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