Blog
10 Mar 2021
Why you shouldn’t write (just) for SEO
Francesca Baker on why you should write for humans AND search engines.
09 Mar 2021
How talking less about your business means more business
Richard King explains wny making your copy less ‘me, me, me’ is better for your business.
03 Mar 2021
How to use blogs to increase conversions in your sales funnel
Alice Hollis explains how using blogging can help at every stage of the sales cycle.
23 Feb 2021
Why we must stop pandering to the algorithm
Katie Thompson delves the dark side of algorithms.
22 Feb 2021
To niche or not to niche: a #ProCopyChat roundup
Specialist or generalist? Which is better? Andre Spiteri summarises some of the main issues in the niching debate.
16 Feb 2021
Should gender matter when it comes to assigning copywriting briefs? Laura Glover doesn’t think so.
09 Feb 2021
How do copywriters decide on their fees and pricing models?
Sarah Monaghan demystifies copywriting fees.
03 Feb 2021
In defence of tiny email lists
Louise Shanahan on why there’s nothing wrong with a small, but beautifully formed, email list.
27 Jan 2021
What is greenwashing and how do you avoid it?
Don’t pretend you’re making every effort to make your products and services environmentally friendly if that’s not true, says Sally Fox.
25 Jan 2021
Congratulations! You’ve survived 2020. Now what?
Ben McKinney looks back at last year and ponders what this one will bring.
19 Jan 2021
CopyCon postponed until October
The Copywriting Conference is postponed until 8 October 2021.
19 Jan 2021
How to build a brand that means something to someone
Alice Hollis explains what branding is, and why it’s worth the effort
Become a member
Join ProCopywriters
Connect with peers, develop your skills and extend your reach on our blog.
Become a memberLearn online
Online workshops
Every month we get an expert, an author or a professional trainer to deliver a one-hour presentation on copywriting, marketing or digital media.
Browse events