Blog
14 Oct 2020
Don’t try this alone: why freelancers need friends
Amy Boylan runs through the many benefits of having buddies who are freelancers too.
13 Oct 2020
How to win over new clients when you have no experience (yet)
New to copywriting and don’t have any previous work to show potential clients? Louise Shanahan has some suggestions
07 Oct 2020
Who owns copy? The copywriter who created it or the person who paid for it? Craig Ellyard explains.
06 Oct 2020
Why listening might just be the most important skill for any freelancer
Megan Douglas on why listening (really listening, not just waiting until it’s your turn to speak) is key for freelancers
29 Sep 2020
4 ways to use ‘nudge theory’ to make your copy more persuasive
Louise Shanahan explains how to make subtle tweaks to your copy to make your customers take action.
26 Sep 2020
Digital Diagnostic: the mistakes that could harm your campaigns
The beauty of digital marketing is that nothing is ever predictable. Campaigns could sink or swim, based on anything from poor targeting to unfortunate timing. In our upcoming Digital Diagnostic […]
23 Sep 2020
These people will be nightmare clients, guaranteed
Mark Garner’s advice on how to avoid clients who’ll make your life a misery.
22 Sep 2020
How to create a simple content calendar to help you blog consistently
Having trouble keeping your content marketing on track? Anna Lewin’s ideas will help you get out of a rut and into a routine.
22 Sep 2020
Why writers shouldn’t be afraid of AI
Sharon Gethings on why she thinks we have nothing to fear from robot writers.
21 Sep 2020
9 reasons why I caved and got a mailing list
Jo Watson spells out her reasons for finally building an email list.
16 Sep 2020
Create welcome emails that engage subscribers for the long term – the definitive guide
Sabine Harnau’s comprehensive guide to writing welcome emails that work
10 Sep 2020
Website scraper stolen your copy? 3 free ways to get help
Amy Boylan runs through the steps you can take when someone tries to pass off your website copy as their own.
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