Blog
06 Feb 2020
Trust-based marketing in the era of fake news
Louise Shanahan’s suggestions for showing that marketing and honesty aren’t mutually exclusive.
05 Feb 2020
Do you know what your customers want and need? Murakami does
Katherine Wildman explains how using your imagination could help you improve your copywriting business.
05 Feb 2020
Getting Ramadan ready: planning your biggest marketing campaign of the year
It’s not too soon to start thinking about your Ramadan marketing campaign. Louise Butt summarises what you need to do and when.
30 Jan 2020
5 things that even seasoned copywriters might not know
Tom Albrighton shares five fabulous factoids from his book Copywriting Made Simple that might be new to you – no matter how many times you’ve been around the copywriting block
29 Jan 2020
Coworking spaces — a good option or not worth the money?
Lisa Dellow delves into the positive and negatives of shared-office spaces.
23 Jan 2020
How much should freelance copywriters charge?
Joe Hall’s thoughts on the perennial pricing question
16 Jan 2020
Why successful freelancing is all about having a truck-load of gumption
Tania Lewys-Lloyd on a characteristic that’s important if you work for yourself.
14 Jan 2020
4 ways to write marketing copy that stands the test of time
Collective Content’s guide to future-proofing your content
10 Jan 2020
How I survived 2019 as a freelance copywriter
Matthew Drzymala lists all the things he did differently, freelance copywriting-wise, in 2019
09 Jan 2020
Should we expect our readers to pay for content?
Katie Thompson considers the positives of paywalls.
08 Jan 2020
Avoiding feast or famine when you’re self-employed
How do you make sure you’ve got a steady stream of work coming in? Anna Metcalfe shares her ideas.
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