Blog
26 Jul 2019
How to get colleagues who aren’t marketers involved in creating content
Getting colleagues who aren’t marketers to create content that’s relevant for readers can be tricky. Catherine Every has some helpful suggestions.
24 Jul 2019
Why you should perfect your elevator pitch TODAY
Nicky Weelen explains why you need to have your elevator pitch ready and waiting.
19 Jul 2019
I’m in a different world: adjusting to the freelance mindset
Sean Patrick Hand on the change in perspective that happens when you start working for yourself.
17 Jul 2019
I hate you! How to handle negative feedback from a client when you’re a freelancer
What do you do when a client doesn’t like the copy you’ve produced? Rowan Martin explains.
12 Jul 2019
The problem with jargon and technobabble
Alice Hollis on why remembering that not everyone understands, and uses, the same terms you do is important.
05 Jul 2019
Avoiding doing that task that’s been hanging around your to-do list for a while? Karen Evennett speaks to an expert who has a tip that might help you start it.
03 Jul 2019
The freelancer’s choice: sole trader or limited company?
Is it better to be a sole trader or form a limited company? Mary Whitehouse runs through the pros and cons of both.
27 Jun 2019
My first twelve months as a freelancer
Matthew Dryzmala looks back on his first year as a self-employed copywriter.
26 Jun 2019
How to write copy that doesn’t want to be written
What can you do when your creative juices have dried up? Steve Bilko has a few ideas.
20 Jun 2019
Balancing motherhood with self-employment
Yvette Lamb shares her experiences of juggling the demands that come with being a mother and a freelancer.
19 Jun 2019
Why do people insist on using certain words incorrectly?
Alice Hollis takes us through some of her word-related bugbears.
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