Blog

28 May 2019

How does age add value to a copywriter?

Anna Metcalfe reflects on the advantages of choosing a copywriter with tonnes of experience.

28 May 2019

6 of the best… Copywriting HACKS!

You don’t need a copywriter. You just need some big words, obscure jargon and access to Spell Cheque. So says Jo Watson.

28 May 2019

How to write an effective brand manifesto

Richard Spencer of writing agency A Thousand Monkeys shares his advice on crafting an effective brand manifesto.

28 May 2019

Is It Always Bad To Use Jargon In Your Copy?

André Spiteri reckons jargon isn’t always the work of the devil. Here are two examples of how and why jargon can be useful (or essential).

Green shoots in soil.
23 May 2019

What I learned in my first month as a freelance copywriter

Shaun Patrick Hand looks back on his first few weeks in the world of freelance copywriting.

Four £20 notes
16 May 2019

We need to talk about late payments

What do you do when your clients don’t pay on time? Sally Major has a few ideas.

Silhouette of a mountain at sunset
15 May 2019

How to find freelance copywriting work

Alice Hollis’ practical advice on finding copywriting clients.

Hot air ballooms
09 May 2019

14 tips for working with a copywriter

Matthew Dryzmala’s guide to what to expect when you work with a copywriter, and how to get the best out of them.

A woman resting her head on a man's shoulder.
08 May 2019

Facing a personal crisis when you’re self-employed

Karen Bright explains how she coped when devastating major life events made it difficult for her to stay on top of her workload.

24 Apr 2019

Do puns have a place in advertising?

To pun or not to pun? That’s the question Jonathan Wilcock’s asking.

A red ballpoint pen lying on a page of writing.
22 Apr 2019

How to cheat your way to error-free content

Sanina Kaur’s guide to tools to help make sure that there aren’t any embarrassing mistakes in your writing.

A bird's eye view of a London black cab
17 Apr 2019

Have you tried the black cab exercise?

Alice Hollis shares a simple exercise that can help you get to the bottom of the emotions driving your clients and customers.

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