Blog

29 Jun 2016
How can copywriters win bigger clients and bigger projects?
Do you want to find more high-profile clients? Are you looking for bigger fish – or bigger budgets?

22 Jun 2016
How I got 600% ROI within weeks of joining PCN
How does PCN membership benefit copywriters? Anna Gunning shares her experiences of finding clients and getting support from PCN.

13 Jun 2016
Book review – The Invisible Grail: How brands can tell better stories
Helen Keevy reviews the second installment in John Simmon’s trilogy of business writing books.

03 Jun 2016
Book review – Dark angels: How writing releases creativity at work
Anna Gunning reviews John Simmons’ book and discovers how copywriters can remove the shackles that limit our creativity.

02 Jun 2016
Writing for work: why don’t students know that copywriting is a viable career?
Peter Rylands questions why copywriting is unrepresented at university job fairs, and why so many graduates are unaware that copywriting is a viable career.

23 May 2016
What’s it like being a copywriter for an agency?
Rebecca Nicholl gives us a taste of life as a copywriter at an agency…

18 May 2016
Why copywriters must be the customer’s champion
Copywriters have the opportunity to be the customers’ champion, defending them from confusing messaging and empty brand verbiage.

13 May 2016
5 ways to keep bland fluff words out of your copy
Anna Gunning shares some brilliant strategies for dealing with clients who want more empty words and hype in the copy you’ve written…

06 May 2016
10 copywriting apps and tools – as voted by 2 top copywriters
Listen to this episode of the Hot Copy Podcast to hear about 10 apps and tools that can help copywriters do their job.

06 May 2016
How PCN plans to support copywriters like you
An update on PCN and how we plan to help copywriters of all shapes and sizes.

18 Apr 2016
When slogans do what they say on the tin
How many of the slogans we know and love can be taken seriously? Kady Potter picks some of the best-known brand straplines and puts them to the test.
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