Blog

14 Dec 2015

Translating client feedback

Kady Potter offers up some useful interpretations of the most common client feedback that copywriters get.

18 Nov 2015

Write less, say more: a refresher guide to plain English

Caitlin Milne tackles the topic of plain English in our latest copywriting primer.

16 Nov 2015

Hideous copywriting buzzwords that really get my goat

Kate Toon has a hit-list of copywriting buzzwords that she wants you to stop using. Now.

13 Nov 2015

Working for ‘free’: Brother, can you spare your time?

Kady Potter on how to decide whether to take an unpaid project on.

09 Nov 2015

The dangers of writing for mass appeal

Phil Williams on how there’s a time and place for keeping things technical.

02 Nov 2015

What I know about copywriting: Joanna Wiebe

Joanna Wiebe of Copy Hackers talks sticky copy, split tests and converting like a mofo.

28 Oct 2015

Medical writing: summarising complex data and translating jargon

Kathryn White explains the ins and outs of medical copywriting.

26 Oct 2015

How to get the best from your freelance copywriter: lessons from my favourite clients

Kate Foster on what makes a great copywriter-client relationship.

21 Oct 2015

How freelance copywriters should (not) contact potential clients

Leif Kendall has these tips for starting positive relationships with potential freelance clients.

19 Oct 2015

What do you call a group of copywriters?

Sharon Edge muses on what the collective noun for a group of copywriters should be.

12 Oct 2015

Changes at PCN

An update on changes to the management of PCN.

07 Oct 2015

Why all copywriters should listen to hip hop

Chloe Marshall tells us why hip hop is a discipline worth exploring.

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