Copywriter – Financial Services

Inspired Thinking Group
  • Location

    London, UK
  • Job type

    Freelance

As an experienced Copywriter with a specialised background in Financial Services, you will be tasked with the development, crafting, and delivery of exceptional copy that not only meets but exceeds the expectations set forth in commercial, service, and creative briefs. Your role will be pivotal in translating complex financial concepts and services into clear, compelling, and accessible language that resonates with our diverse audience.

By leveraging your deep understanding of the financial industry, along with your proven track record of creating impactful content, you will play a crucial role in driving our brand’s message, enhancing customer engagement, and contributing to our overall marketing and communication strategies. This position requires a unique blend of creativity and the ability to adapt your writing style to suit various platforms and purposes, from informative web content to persuasive marketing campaigns.

You’ll have the opportunity to work at the forefront of our creative delivery, and will see first hand the impact your campaigns have. Responsibilities: Under the direction of the Lead Copywriter, you’ll deliver great copy in response to briefs across multiple channels and platforms following our brand and tone of voice guidelines You’ll ensure all copy produced meets Financial Promotions regulatory, legal and compliance standards.

Along with ensuring it’s clear, fair and not misleading Build and manage great relationships with key stakeholders within ITG and our client Collaborate with wider creative teams to deliver on exciting and impactful projects Requirements Outstanding writing skills and the ability to craft engaging content and messaging – short and long form Demonstrable experience using these across multiple channels/platforms Experience in financial services marketing and communications, plus a sound understanding of financial promotion principles Excellent communication and presentation skills. Able to interpret business requirements and briefs and turn these into engaging written content and messaging Portfolio showcasing examples of your great copywriting, including examples of brand and direct response campaigns Benefits Work’s a treat On top of a competitive salary, you can expect a whole load of perks: 25 days’ holiday bank holidays – we understand the importance of you getting some down time.

Annual Wellbeing Day – enjoy an additional day on us to look after your physical and mental wellbeing. Pension Scheme – helping you save towards your retirement home in the sun Corporate Medical Cash Plan – claim back the cost of your medical treatments.

Smart Working Options – spend up to 40% of your working week from home. So many savings – through our online community platform, you can access dozens of daily deals, from money off top brands to discounts on days out.

Employee Assistance Programme – our people are at the heart of everything we do, so if you’re happy, we’re happy. Cycle to Work Scheme – save on the cost of biking to work.

Monthly Employee Awards – Employee of the Month programme with £250 bonus Raising money for charity including a paid Volunteer Day – we’re all about giving back… and having lots of fun in the process Referral scheme – know the perfect person to join the team?. You could bag £1,500 for a putting a good word in.

Wellbeing Programme – giving you the opportunity to join regular, interactive Wellbeing Workshops or join our 30 plus Wellbeing Champions. Enhanced Family Friendly Leave – support for you and your family to help you navigate through the craziness of family life.

We Value Diversity We champion and welcome diversity in our workforce and ensure all job applicants receive equal and fair treatment, regardless of age, race, gender or gender identity, religion, sexual orientation, disability, or nationality. We are not only committed to increasing the visibility and recognition of talent from under-represented groups within our organisation, but the wider industry too.

At the end of the day, we make sure we take time to look after ourselves, each other, and the planet, because we’re always stronger together. ITG have a number of community groups available to employees and exist to offer a safe space for like-minded colleagues, with shared interests to connect, socialise and check in with each other.

These include Black ITGers Together, LGBTQ Together, Mens Health Together, Muslims Together, Neurodiversity Together, Working Parents and Carers Together and Women In Tech Together. What next?.

If you found yourself interested in knowing more, drop us your application and someone from our team will be in touch. LI-DG1

Tagged as: business, communications, compliance, content, copy, copywriter, copywriting, corporate, creative, direct response, experienced, financial services, legal, long form, marketing, medical, social, tone of voice, WEB, web content, wellbeing, writer

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