PRO

Julian Abel

Strategic copywriting for tech and SaaS. Helping you nail your message, engage your audience and convert more leads. Available for work

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I’m a strategic brand and marketing copywriter.

Translation: I like small words and big ideas that get real results.

And getting there is the fun part. Thinking like the customer so they feel seen in whatever I’m writing. Pulling them along a narrative until they feel compelled to take action.

In 15+ years as a professional copywriter I’ve written for global brands, leading agencies and seen my work on tv and billboards - but nothing satisfies me more than increasing conversions rates.

It might not be as sexy…but putting my own spin on proven strategies, conversion techniques and copywriting formulas to persuade your audience to say…

YES to your offer.
YES to your solution.
YES to your value.

…Is sexy to me baby.

Brands & agencies come to me for:
B2B Copywriting | Websites | Email strategy & automations | Scripts | Landing Pages | Brand Guidelines | Creative Concepts | Social Ads | Articles | Reports | Guides | Case Studies | & More


Is it me you’re looking for?
Say hello@abelwords.com
www.abelwords.com

    Skills
  • Advertisements
  • Brochures and leaflets
  • Content strategy
  • Copy-editing
  • Conversion copywriting
  • Digital and SEO copywriting
  • Product descriptions
  • SaaS copywriting
  • Tone of voice
    Specialisms
  • B2B
  • Brand Naming
  • Business, finance and law
  • Education
  • Lifestyle
  • Property and interiors
Qualifications & Awards
Copywriting Masterclass - Chartered Institute of Marketing

D&AD Masterclass - Think, plan, act (How to be strategic)

Cannes Lions, 42 Courses

International Academy of Digital
Arts and Sciences (IADAS) - Webby Awards Judge
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