I’m a freelance copywriter based in Nottingham.
I’ve been a writer of various stripes for more than 30 years, mostly for BT and its many brands.
As senior copywriter and a founding member of BT’s in-house creative marketing agency, I wrote for consumer, business, public sector, and internal audiences across the BT Group, Business, EE, and Consumer brands.
Before that, I spent five years as the senior copywriter and site editor for BT Business Digital, where I wrote and edited copy covering the entire digital customer experience from website content to order journeys, billing to marketing emails, with many diversions along the way.
I’ve written and edited reports and brochures, marketing and social content, digital and direct marketing, customer comms, film and animation scripts, posters and press ads, blogs and infographics, websites, landing pages, tooltips, and order journey micro-copy.
I’ve spent years training people in BT and its agencies on how to apply tones of voice, and how to create clear, accurate, and vibrant copy.
And in what historians call ‘the old days’, I spent a few years dabbling as a rock journo in the national music press, following a lengthy stint producing photo love stories in Sheffield for Blue Jeans, Patches, and Jackie magazines.
Take a peek at www.fabcopy.co.uk for the full lowdown.
Contact details
Contact
Nottingham
England
NG3
Social
- Advertisements
- Brochures and leaflets
- Content marketing
- Content strategy
- Copy-editing
- Digital and SEO copywriting
- Product descriptions
- Tone of voice
- Training and Consultancy
- White Papers
Skills
- B2B
- B2C
Specialisms
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