A long time ago, I wrote films for a living, including Valiant, a film that grossed $60 million. I've over 15 years of experience solving gnarly content problems across a range of industries. If you're stuck in a hole you're not sure how to get out of, I can help. Equally, if you're a trick in search of a circus (a common B2B problem), I can definitely help.

For the past year
I've spent my time developing www.bigideasthatwork.com, a creative intelligence platform that helps marketers, creatives and brand owners affordably bridge the gap between creative inspiration and meeting room justification. The platform has over 2,500 innovative advertising case studies and I'll provide a free annual pass for the platform with every commission of 5 days or more!

For the past 5 years:
I led content marketing initiatives for Hewlett Packard Inc (HP) and was responsible for the output of HP Studios, its in-house creative studio. This output consisted mainly of social posts, lead-gen emails, infographics and eBooks.

Before that:
I led content strategy at Accenture Interactive UK, Critical Mass and Razorfish Sapient Nitro.

Content Marketing Clients
HP - over 5 years
Citi Bank - over several years
Dunlop Tyres - over several years
South Africa Tourism - over one month
Morrisons - over two years

Copywriting Clients & Experience
Lead gen email campaigns | HP Inc | Written hundreds
Webinars, eBooks and whitepapers | HP Inc | Created dozens
Digital copy | Audi, CitiBank, NSPCC, IOC | Everything from rewriting whole sites to error message micro-copy.

Whatever your challenge, big or small, please get in touch. I've been there, I promise :)

Contact details