Do you need a new tone of voice or a brand refresh? Perhaps a video script, or your site rewritten. I'll be your guide.


My USP:

I'm an award-winning advertising copywriter and scriptwriter with 25 years of experience who has worked in B2B, consumer and healthcare. My training at the School of Communication Arts, and extensive writing background, means that I’m conceptual and strategic, and not simply a writer who fills in the blanks.

I grasp the essence of each communications challenge quickly, and can help advise you on the best approach for your marketing strategy.

How I can help:

Whether you’re looking to launch or relaunch your brand, need a consistent tone of voice, a big communications idea with deliverables across multiple platforms, or simply a blog, an email campaign or a website refresh, I have the expertise to deliver copy that brings results.

What I offer:

My specialisms include advertising concepts, direct mail, press ads, posters, radio ads, social media, SEO content and online advertising. After interrogating the brief, I produce all types of written material, from banners and viral marketing, to TV, film and animation scripts, brochures, catalogues and flyers.

Editorial services:

If you’re looking for more straight-forward editorial assistance, I can proof-read and sub-edit your copy to help you optimise your content. Alternatively, I can write original copy from scratch or refresh your existing content. Committed to producing the best work, I check and double-check my copy every time.

My approach:

I’m equally happy working on my own; or in close collaboration with a creative director, art director or designer, as well as in larger, multi-disciplinary teams of software developers and project managers. I set high standards for myself and never compromise on quality.

Working with me:

When you work with me, you’ll discover I have the following skills:

- conceptual thinking
- commercial value add
- both long and short copy
- a flexible, versatile attitude
- ability to build rapport quickly
- quick learning capacity
- a sense of fun

A typical project begins by discussing the brief either face-to-face or over skype or zoom, email or by phone. We would then agree on deadlines and budget, any source content, and if appropriate, set milestones for delivery.

I look forward to working with you.

Still undecided? Here's what some happy clients of mine have to say:

“Julia is a very talented scriptwriter. Her response to any brief is thoughtful, creative, highly structured, and presented with a clear and considered rationale. And it's always delivered bang on time. She has a flexible approach and is great in client-facing situations. She's able to produce beautifully crafted work. I would have no hesitation in recommending Julia to anyone in the creative industries whose first consideration is quality.”

Kate Greenslade
Video producer
Freshly Made Films

“Julia is a terrific writer and a brilliant addition to any team. She gets to grips with briefs at very short notice and can swiftly respond to deliver superbly crisp and clear copy that does the job perfectly. She's definitely that 'go-to' person when it comes to finding a fantastic freelance copywriter.”

Katy Lindemann
Digital Product & Experience Strategist

“Julia's exactly what you want in a freelance writer. She's fast, efficient and writes fantastic copy. She's also good fun to work with and can turn her hand to just about anything you throw at her.”

Ian Sweeney
Freelance Creative Director

“Julia is an excellent Copywriter. She takes our extremely vague briefs and turns them into absolutely perfect copy. She is by far the best Copywriter we have ever worked with.”

James Percy
Managing Director
Verasseti & Dreamspace UX

“Julia kicks ass. She knows how to write well, she knows what reads well, and she knows the business inside and out. I was brand spanking new to ad copywriting when I first started working with Julia and most of the stuff I now know that's worth knowing, I learned from her. She is clear headed and will give no quarter in defending the word, the flow, the meaning of the work – all without being precious about the end product. Julia is a real pleasure to work and collaborate with. If you want creative copy with the integrity of the finest pizza crust, you want Julia Howe.”

Laura Rohde
Senior Digital Copywriter
Wunderman

Look forward to working with you.

Julia Howe
www.ideasandwords.co.uk
07968 120202

Contact details