My first paid gig as a writer was writing children's book reviews for a consumer magazine. From those book-y beginnings followed a career publishing, marketing books for small independent publishers and big American publishing houses like National Geographic and HarperCollins.
After several years writing sales pitches and marketing copy I decided I wanted to do something different, like challenging Government policy (well, someone has to) and delivering public campaigns for the non-profit sector.
I went to work for a high-profile human rights NGO working at the forefront of British politics. Reacting to a fast-paced and ever-changing political landscape, and dishing out multi-channel campaign messaging across a range of issues.
Unpicking complex legal and policy-speak became my bag. I specialised in turning them into relatable stories and engaging communications.
Now I write for both business and charity clients, helping them build their brands and campaigns, and develop content for online, email, social and print.
I still love books, but write mostly about design, parenting and education.

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