"Doug, your copy writing skills really are exceptional. Thank you for all the time and effort you have put into our website. It’s really appreciated.” - Nicolas Carlton-Smith, Carlton Smith Private Wealth.

There's a motto above my desk - "Always lead with the outcomes, and give people a reason to care" - and it’s an approach I bring to just about every project I work on.

Everybody wants something. I'm all about connecting to people and those wants. I'm a copywriter who helps user-focused businesses get attention, win trust and define their service.

You want to know exactly what you need to say, and where to say it. And you want to say it clearly, in a way that appeals to people personally and makes you look like the answer to their prayers.

Essentially: I help you show other people how you help them. And I do it through your website, brochures, landing pages, emails and ads. (But not blog posts. Please don’t ask me to write blog posts, LOL)

I've also been writing and self-publishing a series of urban fantasy novels for readers aged 8-12. So I know a thing or two about building up a story, as well as ads for Facebook and Amazon, and the power of a good brand, title and cover!

Anyway, more blah:

People usually work with a copywriter when re-branding, launching a new service or stepping up a level. How excited are you about change and the future? How excited do you want your prospects to be?

"Doug is great in meetings, takes time to understand a business and its voice, communicates easily with our team and delivers content that perfectly complements our designs." - Andy Smith, StrategiQ Marketing.

You'll know people make decisions based on emotion, not logic. As well as your unique traits, I delve into your customer's problems, what matters to them most and the outcomes they want - and then talk to them in the way they speak themselves. You’ll get clarity to your brand, goals, mission and messaging. You’ll be able to use your website to beat the competition as well as attract new clients.

We can create:

- Home pages that show your customers they're in exactly the right place and you have the answer to their problem

- Landing pages that draw readers in as they read down the screen, and convert

- About pages that really reveal what you're like to work with

- Services & product pages that spell out exactly what your offerings do for your clients, so people know you have exactly what they need

- Page Title Tags and Meta Descriptions that help with SEO and catch your customer's eye in the search engine results

I solve how to say what you do - with clarity - and make an impact on your clients.

Not sure a writer will understand your business? I've worked successfully with many. Check out my website: www.lookherewriting.com

Drop me a line - I'll be happy to hear from you 🙂

Thanks!
Doug.

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