Lucy Cook
Lucy Cook Content Marketing | B2B Copywriter & Content Strategist | SaaS | Service | Tech | Helping sales focused B2B businesses use content strategically to generate revenue Available for work
Hi, I'm Lucy
Having walked in your shoes as a senior in-house B2B marketer for over 18 years, I understand the challenges you're likely to be facing with your content marketing.
- Perhaps your current marketing messaging isn’t landing with your target audience?
- Your lead quality is poor or you're struggling to hit revenue targets because you’re unable to simplify your customers’ buying journey and shorten painfully long sales cycles?
- Or is it simply the case that your content has got left behind, managed down amongst the myriad of other priorities you have?
- And maybe you just lack the internal resources to deliver your content marketing effectively?
That's where I come in.
I offer my many years of strategic content marketing experience to help busy B2B Service and SaaS marketers and business owners, who lack the time or in-house team to deliver purposeful content marketing themselves.
When as much as 95% of your market isn't ready to buy, and you've got no choice but to play the long game, the power of purposeful content marketing comes into its own.
I'm here to help your brand become your audience's favourite and be seen as a trusted authority in your industry.
By delivering strategic content that adds consistent value, I will keep your target buyers coming back again and again, until the time is right, and they are ready to raise their hand as a high intent lead.
Contact details
- Content marketing
- Content strategy
- Digital and SEO copywriting
- SaaS copywriting
- Tone of voice
Skills
- B2B
- Business, finance and law
- Public sector
- Sport, travel and leisure
Specialisms
Qualifications & Awards
BA (Hons) Advertising and Marketing CommunicationsBecome a member
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