I’m a certified copywriter and the owner of Perception Copywriting. I have a passion for creating engaging content that connects with target audiences. Crafting words into messages that truly resonate with people is both my hobby and vocation.

I love hearing about start-ups and SMEs, especially when they succeed. Nothing excites me more than seeing a new shop front emerge on the high street. I find myself going in just to chat to the owner and wish them luck.

Likewise, in a previous life as a supply chain professional, I always enjoyed talking to new suppliers. When did they start? How many people did they employ? What was their turnover? It was like Dragons’ Den…just without the money.

But some businesses fail to connect with their customers. They’re good at what they do (may even be the best), but struggle because they don’t know how to properly promote themselves.

It’s not their fault. Writing about yourself is hard. And it’s easy to underestimate just how powerful words can be.

My aim is to help businesses find their true voice and reach out to the right people. Using clear and concise language, I will tell their story in whatever format they choose. Perception is everything, but clarity is key.

In my spare time I like travelling, motorsport, comedy, hiking, and tasting cheese (in very generous amounts!).

I would love to hear all about your business journey. Contact me and let’s see how we can work together.

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