I've been a freelance copywriter for over a decade. Before that an Account Director in the biggest ad agency in the world, so I've got the strategic brain, organisational skills and 'big picture' perspective to back up the writing skill.

I have written for most sectors. From marine and FMCG to sensor tech, manufacturing, healthcare and farming. Clients include: Cawston Press, University of Oxford (Department for Computer Science), the Bournemouth International Centre, Yacht Havens Group & Lil-lets Tampax.

Because I've spent my career bouncing between sectors, I've had to be agile when shrugging on different brand voices.

Yes, I'm brazen enough to say I can write for anyone, but the writing projects I love are those that tackle issues we need better words to communicate. So behaviour change happens faster. To make life better for people, communities and planet; ie: healthcare, education, biodiversity, justice/equiality/diversity/inclusion, sustainability, climate change, plastic pollution, innovation and technology.

Out of office hours, I'm either walking the hound along the sea wall, in the New Forest or sea swimming at our local beach. I've just discovered electric biking which is opening up a whole new world of cake & coffee shops and I'm keen to write a radio play! (There, I've said it!)

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